NOSH LiveNosh

Cali'Flour Discusses Category Growth and Brand Innovation

Jimi Sturgeon-Smith the VP of Operations at Cali'Flour, joins NOSH Senior Reporter, Beth Kaiserman, for a Livestream Studio interview at NOSH Live Summer 2019. Sturgeon-Smith speaks on how the brand innovates by reaching out and listening to consumers. She also discusses the brand's focus for the year after their recent fundraising and retail launch, and the overall growth of the category. Learn more about NOSH Live, a bi-annual event for the natural food industry, at