The collision of seemingly complementary consumer preferences — the desire to cut sugar and the desire to have a “clean label” — has actually created a conundrum for nutrition bar makers, and they’re making tough strategic decisions regarding the use of sugar alcohols as a result.
After more than two years of research, utilizing its extensive proprietary library of culture strains, the living organisms that convert pasteurized milk to yogurt during fermentation, Stonyfield has achieved a formula that reduces tartness and balances the sweetness of yogurt, allowing for sugar reduction without sacrificing taste.
With the Nestlé innovation, sugar crystals appear as shown on the right, allowing your tongue to taste the same level of sweetness while consuming less sugar.
Mamma Chia, the pioneer of the chia revolution, is launching a new line of Organic Chia Vitality Bars with just four grams of sugar. The organic bars combine nutrient-rich chia seeds with almonds, peanuts, pecans, quinoa, popped sorghum, brown rice crisps, and a touch of sea salt. Each nourishing bar provides 1000mg of Omega-3s, as well as protein and at least four grams of fiber