Manufacturing

Long term success for food brands should be rooted in financial stability. Join CPG financial experts Monisha Khushalani and Elizabeth Carter to learn how strategizing for the future is based in setting attainable economic goals and managing a business’ bottom line.

In the current environment, an omnichannel strategy is merely table stakes and consumer demand for climate-related attributes is climbing. Against that backdrop, Anna Hammond, founder and CEO of Matriark Foods, has cooked up a sales and supply chain strategy to cultivate a larger impact than simply turning a profit.

The Winslow, Maine-based company, formerly known as the Maine Crisp Company, is now known as Better With Buckwheat following a full company rebrand announced last week. Alongside the new identity, the company is also launching its first new line, crackers as part of a broader strategy shift to build out a buckwheat-based snack platform.

With snacks trending upward and vertically-integrated supply chains becoming increasingly appealing to large corporations amid continued market volatility, The Hershey Company is doubling down on both.

Snack manufacturer Maine Crisp Company is eying new baked goods categories as it seeks to scale with the support of a new production facility, distribution gains, updated packaging and an expanded leadership team.

After a recent $2.5 million raise, packaging platform Impacked is bringing the trade show to CPG brands 365 days a year by building the industry’s first one-stop digital marketplace in an effort to fix an antiquated and fractured sourcing model.

In this roundup: KIND is cleared in ‘All-Natural” class action suit, Kashi sued for misleading consumers with pear-filled, strawberry-flavored bars, Kellogg’s served for not putting enough whole grains in crackers and Sabra sued to remove its Kosher mark.

Meat companies are making blended meat and vegetable burgers and sausages catering to the flexitarian lifestyle but the success of the niche category depends a lot on how brands strategize their marketing to health and sustainability-minded consumers.

Plant-based food and beverage maker Laird Superfood introduced a new format to its portfolio with the goal of giving consumers a plastic-free approach to single-serve functional coffee. Today, the company announced the launch of Bright Cups, a proprietary Keurig-compatible pod format made from BPI-certified compostable materials and filled with Laird’s Focus Mushroom Coffee.

Frozen entree and appetizer brand Real Good Foods (RGF) announced today the opening of its second production facility in Bolingbrook, Illinois. The move comes after the publicly traded company has brought the majority of its manufacturing in-house in an effort to improve its cost structure, margins and profitability.