Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Food, Beverage & CPG Financing Trends & Updates: Northhall Q2 2026
Beyond the top-line trends, the Q2 2026 Food, Beverage & CPG Financing report from Northhall explores how today’s investment activity reflects broader changes across the food, beverage, and CPG ecosystem.
Rivalz Nets $5M, Launches Puff Snack
Rivalz is raising a $5 million investment as the brand launches a Puff product and targets new foodservice and retail opportunities.
Stars + Honey Makes Retail Debut at Target Following $24M Investment
After tripling sales over the past year and securing a $24 million growth equity investment from VMG Partners, collagen protein bar brand Stars + Honey is making its brick-and-mortar debut with a nationwide rollout at Target.
Additional Content
Upward Farms Closes “Infinitely Complex” Vertical Farming Operation
Vertical farming company Upward Farms announced last Thursday that it would be ceasing operations at its Brooklyn headquarters and will not be opening its large-scale production facility in Pennsylvania.
Catalina Marketing Restructures Debt Under Chapter 11
Marketing supplier Catalina announced it was restructuring its debt under Chapter 11 Bankruptcy Code and in the process selling its Japan-based unit to “strengthen its balance sheet.”
Rob’s Backstage Popcorn Raises $7M, Spins Out As Stand Alone Brand
Celebrity-backed Rob’s Backstage Popcorn announced the closing of a $7 million funding round today led by the VC firm of DJ and music producer Kygo, known as the Palm Tree Crew.
Report: Good Eggs Secures Critical Capital At Significant Markdown
Good Eggs has raised a new round of capital to help the reportedly struggling online grocer, meal kit and ready-to-eat meal provider continue operating.
New Age Eats Shuts Down, Cites Financial and Regulatory Challenges
Alternative protein player New Age Eats, formerly New Age Meats, won’t be ushering in a new age of proteins under either moniker. On Friday New Age’s founder and CEO announced that the food tech startup is shutting down.
Green Zebra Grocery: Portland’s Experimental Healthy Convenience Store Chain Shuttering
Better-for-you, Portland-based convenience store concept Green Zebra Grocery is shutting down all three locations at the end of the month citing the pandemic and inflation making the cost of business too steep to continue.
EnWave Sells Moon Cheese Snack Brand To Focus On Licensing
EnWave Corporation has sold its Moon Cheese snack brand to Creations Foods along with a royalty-bearing commercial license agreement to produce cheese snacks in the U.S. as the food drying technology company strategically focuses from retail CPG to licensing partnerships.
Wella Foods Acquires Nutrition Bar Maker Thunderbird to Expand Growth, Awareness
Lockhart, Texas-based better-for-you food manufacturer Wella Foods announced last week that it has acquired Austin-based nutrition bar company Thunderbird. Financial terms of the deal were not disclosed.
Patagonia Provisions Acquires Moonshot Snacks
Climate neutral cracker brand Moonshot Snacks has been acquired by Patagonia Provisions, the food and beverage division of outdoor-centric brand Patagonia. The news marks Patagonia’s first acquisition in over twenty years.
Immi CEO: $10M Funding to Drive Expansion as Brand Moves Past ‘Zero to One Phase’
Last week, plant-based ramen startup immi announced it raised $10 million in a Series A round led by Touch Capital and featuring a slate of celebrity investors such as tennis pro Naomi Osaka and R&B singer Usher. Now, the company is looking to quadruple its retail footprint this year and bring manufacturing up to pace as demand rises.