Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Food, Beverage & CPG Financing Trends & Updates: Northhall Q2 2026
Beyond the top-line trends, the Q2 2026 Food, Beverage & CPG Financing report from Northhall explores how today’s investment activity reflects broader changes across the food, beverage, and CPG ecosystem.
Rivalz Nets $5M, Launches Puff Snack
Rivalz is raising a $5 million investment as the brand launches a Puff product and targets new foodservice and retail opportunities.
Stars + Honey Makes Retail Debut at Target Following $24M Investment
After tripling sales over the past year and securing a $24 million growth equity investment from VMG Partners, collagen protein bar brand Stars + Honey is making its brick-and-mortar debut with a nationwide rollout at Target.
Additional Content
CPG Week: A Tale Of Two Comebacks
On this episode of CPG Week, the podcast team talk about the return from bankruptcy of two retailers, Boisson and Foxtrot, and how this is being interpreted by supplier brands.
It’s Official: Mars Agrees to $36B Deal to Acquire Kellanova
Mars, Inc. has entered into a definitive agreement to acquire Kellanova for $83.50 per share in cash, representing a total enterprise value of $35.9 billion.
Insider Daily Briefing: Mission MightyMe Raises $2.3M
Also in this issue: this week’s new products including a giant Pop-Tart and Oreo cream cheese, details on Beyond Meat’s continued climb, news of Conagra’s latest protein acquisition, Above Food adds more ingredient muscle and more.
Your Big Merger Playbook: Hookups Can Have Ramifications, Here’s What They Are
For a summer without a whole lot of financial news, the rumored buyout of snacking giant Kellanova by legacy candy maker Mars hit like Hurricane Debby. The potential for a company with an estimated combined revenue of $60 billion, after all, carries a lot of crosswinds.
CPG Week: Zombie Brands, Kellanova Rumors & Beverage Business Updates
The CPG Week podcast team talks “zombie brands,” a rumored mega-merger of snacks and sweets, beverage brands earnings, and more legal woes for PRIME.
King’s Hawaiian Owner Adds Killer Brownie Co. To Portfolio
Irresistible Foods Group – the umbrella company behind King’s Hawaiian, Grillo’s Pickles and Shaka Tea – is adding The Killer Brownie Company to its portfolio after taking a majority stake in the baked sweets maker.
GrubMarket Acquires Good Eggs
Food tech company GrubMarket has acquired distressed online grocery platform Good Eggs in the latest example of a highly competitive market for ecommerce food delivery companies.
Insider Daily Briefing: Why Eat The Change Is Tossing Chews
Also in this edition: Treehouse Foods posts Q2 loss, inside the rumors around Kellanova’s acquisition by Mars, details on Agrovision’s $100 million raise and a roundup of new pumpkin products.
A Friendly Freezer: Frozen Food Startup Diversifies Via Cold Storage
Frozen sourdough grilled cheese startup A Friendly Bread is opening up access to its hottest asset: freezer space.
CPG Week: Oats Overnight And Unpacking The Ozempic Craze
On this episode of CPG Week, the podcast team teases their Nosh Notables honorable mentions, details the latest investment for a fast-growing food brand and discusses the different marketing approaches food brands are taking in the Ozempic Era.