Soupergirl, Beloved Fresh Food & Soup Brand, Launches Search for First “Soupergirl of the Year”

Mission-Driven Company Seeks to Spotlight Real-Life Superhero Fighting for Food Justice

WASHINGTON, D.C. — [July 7, 2026] — Soupergirl, the beloved female-founded fresh food and soup brand, is searching for a real superhero. Timed to coincide with the release of the Supergirl film, nominations are now open for the Soupergirl of the Year Spotlight, honoring a woman making a meaningful impact in the fight for food justice. Entry and official rules can be found on the Soupergirl website.

Soupergirl News at a Glance:

• Female-founded brand announces “Soupergirl of the Year” award
• Beloved fresh food company searches for a hero fighting for food justice; a woman who demonstrates innovative, creative, or unique approaches to addressing food scarcity, equity, and/or sustainability
• Soupergirl was the first CPG brand to receive a Fair Food certification in the summer of 2022
• Products are available at retailers nationwide and online at Soupergirl.com

“At Soupergirl, we have always believed that food is one of the most powerful tools we have to change the world,” said Sara Polon, co-founder of Soupergirl. “Every day, we see women across this country who are channeling that belief into real action, fighting to make sure more people have access to nourishing, sustainably produced food. We created the Soupergirl of the Year Spotlight to shine a light on those individuals because they deserve to be celebrated, amplified, and supported. The world needs more Soupergirls.”

While reviews of the film may be mixed, the Soupergirl of the Year Spotlight is an intentional reminder that heroism is not the stuff of capes and special effects, but the people who show up day after day with a sense of purpose and a determination to help feed our communities or improve our food system so that it works better for both people and planet. Women are a growing force in food and agriculture innovation, now representing 38% of the top food and agriculture innovators globally, up from just 28% in 2023, according to FoodTech 500. Soupergirl is seeking to spotlight an entrepreneurial woman who sees a problem or opportunity related to food within the community, industry, or environment and refuses to look away, turning passion and skill into meaningful action.

This award builds on the brand’s legacy. In 2022, Soupergirl became the first CPG brand to obtain a Fair Food Certification as Polon worked alongside the Coalition of Immokalee Workers to build an entirely new standard for the packaged food industry. She wasn’t checking a box. She was building infrastructure that no independent food brand had built before. Every Soupergirl product is 100% vegan, made with sustainably sourced ingredients whenever possible, and certified plastic-neutral through rePurpose Global. In 2025 alone, the company composted over 270 tons of food scraps. Good food should not cost the earth. At Soupergirl, it never has. In fact, in 2018, Soupergirl walked away from Shark Tank without a deal rather than compromise their values before going on to become one of the most recognized mission-driven food brands in CPG.

Soupergirl of the Year applicants should demonstrate innovative, creative, or unique approaches to addressing food scarcity, equity, and/or sustainability. The winner will be announced in November 2026 and receive a $500 grant, a two-month supply of Soupergirl products, access to a 1-hour virtual mentor session with Soupergirl co-founder Sara Polon, and be featured on the brand’s owned social media platforms.

Soupergirl and the Supergirl film are separate, unaffiliated entities.

About Soupergirl

Soupergirl was founded in 2008 by Sara (Soupergirl) and Marilyn (Soupermom / Chief Anxiety Officer) Polon. The duo was ahead of their time when launching a “direct-to-consumer” business in 2008. They grew the business from a local delivery concept to a nationally recognized food company. Their fresh foods can be found at major retailers such as Whole Foods, Costco, Safeway, Acme, MOM’s Organic Market, and more.

Throughout every step of growth, the Polons have stayed true to their mission, producing food that is good for the consumer and better for the world. Their all-natural, plant-based products are made in small batches by humans, not robots, and in kitchens, not factories. As they grow, they have become extraordinarily focused on justice within their supply chain and source ingredients from farmers who are trying to do better. Soupergirl was the first CPG brand to receive a Fair Food certification in the summer of 2022.

Soupergirl has received national press and has been featured in such publications as The Washington Post, Food & Wine, O Magazine, and more. The soup duo has also been seen on national TV, ABC's Shark Tank, NBC's Today show, and CBS’ The Dish.