Oval Coffee Roasters Expands into Earth Fare with Women-Produced, Natural-Process & Half-Caffeinated Blends

NEW YORK, NY, January 27, 2026

Oval Coffee Roasters, a New York City–based specialty coffee company, announces a February 2026 launch at Earth Fare markets across six Southeast states. The rollout features Oval's full retail lineup, including whole bean coffees and single-serve pour-over drip bags, expanding access to the brand's intentional approach to specialty coffee.

Available at Earth Fare stores and via Instacart, the assortment introduces consumers to coffees designed to fit naturally into daily routines while offering a clear step up from conventional brands. The lineup reflects Oval's focus on intentional sourcing, dynamic flavor, and consistent results whether brewed at home, at the office, or on the go, across whole bean coffees and single-serve pour-over formats. 

Oval's coffees are designed around how people actually enjoy coffee. Rather than relying on specialty coffee insider terminology, the brand emphasizes clear sourcing choices, thoughtful roasting, and balanced blends that deliver consistency and flavor. The result is specialty coffee that feels approachable and relatable, paired with modern design that fits naturally into today's kitchens and offices, without compromising on quality, craft, or aesthetics. 

"We build coffees with clarity and consistency so customers can make confident choices and come back to them day after day," said Christopher Alspach, cofounder and Director of Coffee at Oval Coffee Roasters. "Earth Fare gives us the opportunity to introduce Southeast shoppers to specialty coffee in a way that feels accessible, supports switching from both conventional and established specialty brands, and does so at meaningful scale while staying true to how the coffee is sourced and roasted." 

Oval Coffee Roasters' core blends, available as whole bean coffees and single-serve pour-over drip bags, will be available at Earth Fare beginning February 2026. 

About Oval Coffee Roasters 

Oval Coffee Roasters is a New York City–based specialty coffee company roasting in the Hunts Point neighborhood of The Bronx. The company works closely with importers whose portfolios emphasize quality and consistency across their growers, alongside strong social and ethical standards. All coffees are personally developed and roasted by co-founder Christopher Alspach, reflecting Oval's emphasis on balance, repeatability, and versatility across brew methods.