Egglife Debuts Chipotle Egg White Wraps, Launching Exclusively at Target
CHICAGO (January 12, 2026) – Egglife Foods, Inc., the brand known for pioneering delicious, real-food innovations made with eggs, is spicing up its cult-favorite wraps with the launch of Chipotle Egglife Egg White Wraps, available now exclusively at Target. Egglife's latest flavor innovation delivers smoky, real chipotle flavor in the brand's signature high-protein, low-carb wrap made from egg whites, not flour, now available at more than 600 Target stores nationwide through January 31.
"At Egglife, we're focused on making delicious, quality protein staples that fit seamlessly into everyday life," said David Kroll, CEO of Egglife Foods. "Debuting our Chipotle Egglife Egg White Wraps exclusively at Target allows us to introduce this bold new flavor to discovery-driven shoppers who are actively seeking better-for-you upgrades to their routines."
Chipotle Egglife Egg White Wraps are made with recognizable ingredients, reflecting Egglife's commitment to simple, transparent, real-food formulation. Made with cage-free egg whites and chipotle peppers as their primary ingredients, each wrap delivers bold flavor with a strong nutritional payoff. With just 2g carbs, 11g protein, and 60 calories per serving, they're a better-for-you swap that fits seamlessly into everyday eating, from breakfast burritos and tacos to wraps and quick, protein-packed meals.
Egglife's latest product innovations and continued retail expansion advance the brand's mission to disrupt the $3.5 billion tortilla wrap category with cleaner, protein-forward solutions, meeting the needs of modern shoppers – with 70% of Americans actively trying to consume more protein.*
Target shoppers can find the 6-count Chipotle Egglife Egg White Wraps on the refrigerated endcap at select stores nationwide (SRP: $5.99) for a limited time.
* (IFIC Food & Health Survey)
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High-protein, low-carb egg white wraps for versatile meals.
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