Tantos Expands Distribution with H-E-B Launch

Los Angeles, CA – Tantos (so much yes), the world’s first and only line of puffed pasta chips created by world renowned chef Joe Sasto, is proud to announce its newest retail partnership with H-E-B, one of the nation’s most beloved grocery chains. Beginning this month, Tantos will be available in H-E-B stores throughout Texas, marking a major step forward in the brand’s retail expansion.

Powered by the continued success of Chef Sasto’s culinary innovation in the snack category, this partnership represents a significant milestone for Tantos, proving that consumers are hungry for snacks that deliver real flavor, honest ingredients, and chef-crafted creativity.

“We’re beyond excited to launch in H-E-B,” says Sean Knecht, CEO of Tantos. “It’s one of the most respected retailers in the country, known for curating the best products for their customers. This partnership allows us to bring Tantos’s bold, Italian-inspired flavors to even more snack lovers, right where they shop every day.”

Tantos puffed pasta chips are available in four craveable flavors — Marinara, Cacio e Pepe, Pesto, and Classico — each inspired by Italy’s most iconic dishes and puffed to perfection for a light, airy crunch that satisfies every craving.

Tantos is currently available in-store at H-E-B, and nationwide online and Amazon.

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About Tantos

Tantos is the original puffed pasta chip created by celebrity Chef Joe Sasto. Born from a passion for pasta and a dedication to culinary innovation, Tantos is at the intersection where pasta meets snacking. Available in four delectable flavors – Marinara, Cacio e Pepe, Pesto, and Classico – Tantos offers a flavor-packed experience that redefines snacking as we know it. 

About Chef Joe Sasto

Chef Joe Sasto is an acclaimed chef, cookbook author, culinary innovator, and passionate advocate for the art of Italian cuisine. With a background rooted in Michelin-starred kitchens and the rich traditions of his Italian heritage, Chef Joe Sasto is a celebrity chef not only in the culinary world, but within the social media landscape as well. Chef Sasto has a penchant for pushing the boundaries of culinary creativity and has gained widespread recognition for his distinctive approach to cooking and his unwavering commitment to excellence. Known for his leadership skills, Sasto raised the Bay Area restaurants Lazy Bear to two Michelin stars and Quince to three Michelin stars. His quintessential mustache not only makes him one of the most recognized chefs in the U.S. but has also caught the eye of fans across social media platforms. Sasto has over 40+ million “likes'' and countless viral cooking videos via Instagram and TikTok. A recurring chef, judge, host, and personality across multiple shows on The Food Network, Bravo, PBS & Roku, Joe has become a network darling and ultimately made Food Network’s “Hot List” in 2022.  A competitor at heart and renowned for his out-of-the-box cooking approach, Chef Sasto has been a recurring guest on “Guy Fieri’s Tournament of Champions,” “Guy’s Grocery Games,” and “Chopped.” In 2017, Sasto was a fan favorite in the 15th season of “Top Chef” in Colorado; and then invited back to compete in the 17th season of “Top Chef All-Stars” in Los Angeles. Through his work as a chef, educator, and culinary consultant, Chef Sasto continues to inspire and delight food enthusiasts worldwide with his extraordinary talent and infectious passion for all things pasta, food and travel. To learn more about Chef Joe Sasto visit his website or follow him on Instagram or TikTok at @chef.joe.sasto