Headlines
Marketing: Fresh Looks For Xochitl, Fly By Jing And Firehook
In this marketing roundup, Xochitl, Fly By Jing and Firehook Crackers refreshed their respective brand looks as a number of brands employed new activations and partnerships to build brand awareness.
Elevator Talk: Joon, Scobucha, Hey!Hunger, Jozo, Fable Fish Co.
The latest episode of Elevator Talk features leaders from Joon, Scobucha, Hey!Hunger, Jozo and Fable Fish Co. Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. Our special co-host is Eleanor Hayden, the founder & CEO of Hayden Consultancy, who shared her thoughts, questions and feedback with the participants.
Mushroom Cloud: After $450 Million Invested, Meati to Sell for $4M
After its primary lender pulled nearly two-thirds of the company’s available cash, Meati – once valued at $650 million – is reportedly slated to sell for $4 million.
Hain Ousts CEO, Initiates Strategic Review
For the second time in two years, Hain Celestial is once again changing its leadership team and initiating a strategic portfolio review after reporting Q3 net sales dropped 11%.
Distribution: Beyond Meat’s Chicken Pieces Hit Kroger, YumEarth Enters Club Channel
Alt-meat purveyor Beyond Meat has launched Beyond Chicken Pieces at over 1,900 Kroger stores nationwide. Capitalizing on consumer demand for high protein, the unbreaded chicken product features 21 grams of plant-based protein per serving.
Former FDA Commissioner Questions Agency’s ‘Ability To Function’
Cuts across the Department of Health and Human Services (HHS) have hit the FDA especially hard. Hear why former Human Foods Deputy Commissioner Jim Jones is now questioning the agency’s ability to keep functioning.
AGs File Suit Over DOGE Cuts at HHS
Today, attorneys general from 19 states and Washington, D.C., filed a lawsuit in Rhode Island federal court challenging staffing cuts across the Department of Health and Human Services (HHS). Those cuts have reduced the department’s headcount by one-quarter, impacting nearly 20,000 employees over the course of the past three months.
Gopuff Goes Supersized Amidst Fears of Shortages
As consumers and companies become more fearful of looming economic challenges, Gopuff’s solution is to go big. The ecommerce grocery platform announced today a new multipack line of bulk products called GoXL, with over 300 items available for home delivery.
Why B-Sides Is Uncertain About Upcycled Labeling?
Upcycled puffed snack brand B-Sides launched in January, focusing on its health claims over a marketing too closely to a sustainability message.
MAHA’s First 100 Days
The Trump Administration and its internal MAHA cohort this week celebrated a variety of “accomplishments” spawning from their first 100 days in office. However, just down the street from the White House, at the Institute of Food Technologist (IFT)’s Food Policy Impact conference, the tone was less than celebratory.