Headlines
Actual Veggies Leans Into Frozen Placement Flexibility, Lands WFM
Appropriately named Actual Veggies has flipped a portion of its burgers over to frozen this month, landing in Whole Foods stores nationwide. That shift – from its original fridge case placement to the freezer aisle – also comes with an updated brand identity and a box format better suited for the frozen set.
Kraft Heinz Taking Philadelphia Plant-Based Spreads Nationwide
Following a limited test, Kraft Heinz is starting the nationwide rollout of its first Philadelphia brand plant-based spread in Original, Strawberry and Chive & Onion varieties.
Distribution: Pasta Rummo Goes National With Whole Foods Market; Real Good Foods Lands in Publix
Pasta Rummo, which touts itself as the first pasta worldwide with a third-party “al dente” certification, has gone national with Whole Foods Market. Consumers can now find the brand’s 11 classic and gluten-free pastas at the retailer, including its Shells and Mezzi Rigatoni, which are exclusive to WFM through the end of this year.
Notable New Products: IPA Mac & Cheese and Frozen Greek Yogurt Pints
In this week’s notable new products roundup, Goodles celebrates National IPA Day with a new flavor launch, One Stripe Chai Co. introduces its first coffee product and Confetti Snacks unveils new mandarin orange “chips.”
Brynwood Advances Carveout Strategy with Acquisition of Marie’s
Venture firm Brynwood Partners announced today it has entered into an agreement to acquire the Marie’s salad dressing brand and Dean’s Dip businesses from Ventura Foods, LLC, as well as the Thornton, Illinois facility where the products are manufactured. Financial terms of the deal were not disclosed.
NOSH Podcast: How to Empower Your Workforce And Foster The “Concept of Mattering”
This week on the NOSH Podcast, the co-founders of Every Body Eat discuss inclusivity in snacking and food manufacturing. Also, the team discusses THC-infused snack brand knockoffs, CPG food products cashing in on popular entertainment properties and the WHO’s ruling on artificial sweetener aspartame.
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Kooshy Seeks to Bring A Premium Crunch To Stale Set
Nearly every grocery category has seen a bit of better-for-you reinvention, but the croutons aisle is, largely, still about as stale as it gets. Kooshy wants to revive the salad-adjacent set with a lineup of non-GMO, sourdough-based crispy bread bites now available at all Whole Foods locations.
“Misleading, Inaccurate, and Fear-mongering:” The Industry Reacts To WHO’s Aspartame Ruling
Popular sweetener aspartame has been dubbed a “possible carcinogen” by global health standards, but domestic experts don’t believe it’s cause enough to begin reformulating just yet.
The NOSH Podcast: Fame Sucks, When To Keep That Funding Announcement Quiet
On this week’s show, the team continues their food emojis crusade and highlights some news from Tattooed Chef and Kevin’s. Later, Carol and Immi co-founder Kevin Lee talk through the brand’s approach to funding announcements.



