Expo West

Goodles is bringing incremental growth to the segment with its high-protein, high-fiber formulations, playful branding and elevated flavor profiles.

Collagen was seen in multiple food concepts at Expo West this year, demonstrating it was still in demand as a functional ingredient.

Reporting live at Natural Products Expo West in Anaheim, Calif., Nosh managing editor Monica Watrous and BevNET managing editor Marty Caballero highlight key themes and insights, from the development of the coconut water category to the proliferation of beef tallow and more.

An array of elevated pantry staples, salad dressings and sauces launched at Natural Products Expo West, offering convenience with a premium twist. Several options featured “no seed oil” callouts, underscoring a growing consumer preference for avocado oil and extra virgin olive oil.

Lisa Curtis launched Kuli Kuli a little over a decade ago to introduce the green superfood moringa into more American diets. Her mission continues with a refreshed brand identity rolling out across 11,000 stores nationwide amid a period of “unprecedented” growth for the supplement brand.

At Natural Products Expo West this year, Archer (formerly Country Archer Provisions) CEO Eugene Kang spoke about the brand’s journey of reworking its look.

Industry veteran Tyler Ricks assumed leadership at Caulipower less than one year ago. At Natural Products Expo West, he sat down with Nosh to discuss his key objectives for growing the frozen foods business while maintaining profitability and fending off emerging competition.

Frozen food makers are expanding into new segments, rolling out restaurant-quality dishes and adding snackable options. At Natural Products Expo West last week, Caulipower debuted a pickle-inspired pie, Mason Dixie Foods added breakfast burritos, and Deep Indian Kitchen unveiled dumplings.

The Nosh team’s latest recap of Natural Products Expo West touches on trending flavors, cuisines and product formats. Also, Upton’s Naturals debuts a new look, more brands transition away from seed oils, and international private labelers launch branded consumer goods for the U.S. market.

Meat snack makers are leaning deeper into sticks as better-for-you brands grow distribution out of natural and into other retail channels.