Upton’s Naturals Launches New Vegan Jerky Bites

CHICAGO– Upton’s Naturals, which pioneered flavored Seitan, is getting back to its roots with the launch of wheat-protein-based Jerky Bites at Natural Products Expo West, booth #5427. These 100 percent vegan snacks offer a good source of protein (8-10 g per serving), an excellent source of B-12 and come in creative, tropical-inspired flavors set to tantalize taste buds. Made with a clean and simple ingredient list and clocking in at only 90-100 calories per serving, it’s more than okay to get your munchy-fix with this jerky treat.

Though the products feature a similar texture and chew to traditional beef jerky, these plant-based meat alternatives are completely free of artificial or “natural” flavors, GMOs, soy, trans fat and cholesterol and are low in fat and carbs. The Jerky Bites are snack-sized, so you will not get stuck with a hunk of sticky jerky in your hand. Featuring complex flavors inspired by global cuisine, here’s how the new lineup breaks down:

• Smoky Original: Savory, with just enough spice and a touch of liquid smoke.
• Tarragon Ginger Lime: Herbaceous, with spicy-warm ginger and a pop of citrus.
• Tamarind Pepperoni: Tangy, sweet tamarind with the zesty spice of meat-free pepperoni.
• Pineapple Pink Peppercorn: Subtle heat with the sweet-and-tart taste of pineapple.

“We’re excited to put a spin on this classic snack,” shared Dan Staackmann, Upton’s Naturals’ founder. “Made with high-quality, simple ingredients and unique marinades worth writing home about, these Jerky Bites are designed to appeal to both vegan and mainstream consumers alike. Plus, the small size makes them easy to enjoy anytime, anywhere.”

Upton’s Naturals’ Jerky Bites will be available this Spring for retailers nationwide to sell for an SRP of $4.99 per 2 oz. bag. The products will also be sold online at Amazon.com.

About Upton’s Naturals

Located in Chicago, IL, Upton’s Naturals is an independently-owned natural foods company with a focus on meat alternatives and vegan values. Dedicated to simplicity and the use of real, recognizable ingredients, the Upton’s team pioneered flavored Seitan and kick-started the jackfruit food trend in the U.S. with its first-to-market lineup of pre-seasoned, heat-and-eat young Jackfruit. With new offerings including a Ch’eesy Mac lineup and vegan Real Meal Kits, their products are now sold in over 5,000 stores in the U.S. and have launched in 15 countries worldwide. The company also runs Upton’s Breakroom, a vegan factory café in Chicago, and is a founding board member of the Plant Based Foods Association. Visit UptonsNaturals.com for more information and find @UptonsNaturals on Facebook, Twitter, Instagram and Pinterest. Also visit @UptonsBreakroom on Facebook, Twitter and Instagram.