Chloe’s Soft Serve Fruit Co.™ Expands National Retail Distribution of its Soft Serve Fruit Pops™

New York, NY (May 7, 2015)

chholoesChloe’s Soft Serve Fruit, a frozen treat made from only real fruit, filtered water and a touch of organic cane sugar, has expanded product distribution for its Chloe’s Soft Serve Fruit Pops™ to almost 2,000 placements nationwide this summer. Noteworthy accounts include 25 Bay Area region Whole Foods stores, almost 500 Kroger’s stores, HEB’s, Ahold’s Giant Carlisle, Fresh & Easy Markets, Mrs. Green’s Natural Markets, New Season’s Markets, Gelson’s Markets, Rosauers Supermarkets, Mother’s Markets as well as leading boutique health food stores such as Erewhons and Lambs Markets. In addition, Chloe’s will be available at select Costco locations this summer.

Chloe’s Soft Serve Fruit Co.™ delivers direct to retailers as well as through its national distribution channels, with distributor partners including UNFI, DPI Specialty Foods, Jake’s Finer Foods, as well as regional Kosher distributors throughout the country.

“Consumers can now find Chloe’s Soft Serve Fruit Pops™ throughout the country, just in time for summer,” said Michael Sloan, CEO and Co-Founder. “Our Soft Serve Fruit Pops taste incredible and are made with just fruit, water and a touch of organic cane sugar, making a refreshing snack or guilt-free treat. This is why we have seen exponential growth across all retail channels: big box, national grocery chains, specialty retailers and health food stores. We are extremely excited that with our expanded footprint with these new retailers, customers will easily be able to find Chloe’s!”

Chloe’s Soft Serve Fruit Pops™ offer intense, delicious flavor thanks to the high fruit content in each Soft Serve Fruit Pop. Available in five varieties – Dark Chocolate, Mango, Pineapple, Raspberry and Strawberry – Chloe’s Soft Serve Fruit Pops™ are a guilt-free alternative to high fat ice cream or frozen yogurt made with artificial ingredients and chemicals. At only 60 calories and with just 13-15g of sugar, Chloe’s Soft Serve Fruit Pops™ are free of preservatives, additives, high fructose corn syrup and stabilizers. In addition, Chloe’s Soft Serve Fruit Pops™ are free of dairy, gluten, fat, and the eight major allergens and are certified kosher pareve and vegan. Chloe’s Soft Serve Fruit Pops™ are also Non-GMO Project Verified.

Consumers can find a single flavor 4-pack box of Chloe’s Soft Serve Fruit Pops™ on shelf for an MSRP of$3.99 – $4.99.  A 16 pack of Chloe’s Soft Serve Fruit Pops™, which includes 8 Mango and 8 Strawberry Soft Serve Fruit Pops™ will be on shelf at select Costco locations this summer for an MSRP of $12.99.

In addition to retail, Chloe’s Soft Serve Fruit Pops™ are available through the wholesale food service channel, with distribution via Sysco, US Foods, UNFI, Cheney Brothers, specialty distributors such as Reliant Food Service, Southwest Traders, MRS Bakery Distribution Corp, Fortune Fish and Gourmet, and ice cream distributors across the U.S. Chloe’s Soft Serve Fruit Pops™ and Chloe’s Soft Serve Fruit mix are approved products into leading food service providers, including Compass Group USA, Sodexo and Aramark.

About Chloe’s Soft Serve Fruit Co.™
Chloe’s Soft Serve Fruit Co™ celebrates the wonder of fruit: its rich flavor, luxurious mouth feel, and natural origin. Available in the traditional soft serve format or as a frozen pop, Chloe’s Soft Serve Fruit answers the consumer desire for great taste and clean, simple ingredients. With 14 varieties of soft serve fruit mix and nine varieties of pops from which to choose, Chloe’s Soft Serve Fruit offers big, delicious flavor using only fruit, water and a touch of organic cane sugar. Chloe’s Soft Serve Fruit is free of dairy, gluten, fat, and the eight major allergens, and is vegan and kosher pareve. Founded by a trio of health-conscious entrepreneurs in 2010, the company has grown from its brick-and-mortar shop in NYC to national distribution of its soft serve fruit mix, single serve pops, 4 pack boxes in supermarkets and multipacks in club stores. For more information, visit: www.chloesfruit.com.