Moonshot
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Watch: Patagonia Provisions and Moonshot Snacks Leaders Weigh In On Recent Acquisition
A day ahead of Expo West, news broke that Patagonia Provisions had acquired climate-friendly snack brand Moonshot Snacks, the CPG brand of carbon management platform Planet FWD. A week prior, Planet FWD had announced a new partnership to join forces with Climate Neutral, a carbon credits certification program.
Patagonia Provisions Acquires Moonshot Snacks
Climate neutral cracker brand Moonshot Snacks has been acquired by Patagonia Provisions, the food and beverage division of outdoor-centric brand Patagonia. The news marks Patagonia’s first acquisition in over twenty years.
Distribution Roundup: Blue Stripes Urban Cacao Launches At Whole Foods; Vermont Tortilla Company Expands To Sprouts
In this distribution roundup: Blue Stripes Urban Cacao adds Whole Foods as retail partner; Moonshot Snacks launches nationwide at Target; Vermont Tortilla Company expands to Sprouts; Mary’s Gone ‘Kookies’ roll out to a range of new retailers and more.
Moonshot Snacks Expands to Sprouts, Looks Toward Portfolio Growth
Since making its retail debut last March, climate-friendly snack brand Moonshot has increased its footprint to over 1,000 doors following a nationwide expansion with Sprouts Farmers Market, announced last week. In addition to expanding distribution, the brand is looking to accelerate the growth of its platform throughout the year.
Planet FWD Seeks to Pioneer New ‘Climate-Friendly’ Category With Moonshot Snacks
For even the most eco-conscious shoppers, the industrial food system’s many contributions to greenhouse gas emissions, from eroded farmland to landfills packed with plastic food packaging, can appear to be insurmountable problems. As Julia Collins, founder and CEO of climate-friendly food company Planet FWD and its first brand, Moonshot, looks to tackle these issues and create a more sustainable food system, she’s found a simple starting point that’s a bit more digestible: a box of crackers.
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