Back to Nature

Back to Nature has reconstructed the basics of its operations while rebuilding its team and refining its approach to the better-for-you snack category two years after B&G Foods sold it to Barilla without a single team member.

B&G Foods is “actively seeking” a buyer for snack brand Back to Nature, stating on this week’s third quarter earnings report that while the brand was performing well enough, the divestment is part of a larger initiative to refocus B&G’s core portfolio and reduce debt.

Expo West is known as the viewing ground for rebranding and refreshing existing products and product formats. NOSH will continue to provide a look at those brands who planned to use the show to reveal their new branding or an updated look and feel.