Nosh Staff

This week’s roundup of notable new products brings better-for-you iterations of classic childhood treats, innovative allergy-friendly products and new collaborations like Siete Foods and Nixta.

Venture capital firm PowerPlant Partners announced today the close of its Fund III at $330 million. Double the size of its 2019 predecessor, Fund III will focus its investments solely in growth stage companies and consumer-facing brands “that are better for the people and planet.”

This week’s roundup of notable new products saw brands embracing seasonal fall flavors, creating better-for-you versions of classic desserts and crafting caribbean-inspired salad dressings.

Through its new partnership with Fresh Thyme, New York-based cereal brand OffLimits had added 73 new doors, bringing its total nationwide door count to 150. The partnership marks the formerly direct-to-consumer brand’s first natural grocery chain placement.

With Taste Radio’s industry meetup in Austin just two weeks away, we’re excited to announce two featured interviews taking place at the event. Presented by Super Coffee and hosted at the company’s headquarters, the gathering will highlight conversations between Taste Radio host Ray Latif and Super Coffee co-founders Jimmy, Jake, and Jordan DeCicco, and Anna-Lena Kamenetzky, the founder and CEO of Touch Capital.

David Greenfeld, the founder and CEO of better-for-you frozen novelty and candy brand Dream Pops, spoke about the duality of marketing indulgent food made with healthier ingredients, leveraging the brand’s flagship popsicles as a springboard into shelf-stable products, why every CPG company needs to also be a “content company,” and why consistency is the most important aspect of Dream Pops’ social media strategy.

This week’s roundup of notable new products saw brands launching heat-and-eat meals inspired by global flavors, creating better-for-you, vegan versions of classic candy bars and crafting a spicy sauce with “one of the most sustainable foods on the planet.”

California-based Goodles has landed its better-for-you mac and cheese in Whole Foods Market stores nationwide, marking its first placement in a natural channel retailer.

Jen Liao, the co-founder of XCJ, a fast-growing direct-to-consumer frozen food brand inspired by Chinese street cuisine, spoke about how rapid planning and thoughtful execution have paid massive dividends in the company’s development, why self-manufacturing was the only path forward and how XCJ is managing multiple business divisions while continuing to grow and maintain quality standards.

This week’s roundup of notable new products saw brands creating new products with fall-inspired flavors, turning popular pureed baby food into a new snack for toddlers and launching superfood cereals packed with Vitamin D3.