Martín Caballero
Posts by Martín Caballero
PepsiCo: Frito Lay, Beverages Fuel Q1 Revenue Gains
PepsiCo reported net revenue growth of 6.8% in Q1 of this year, a figure that “reflects the benefits of (its) highly strategic acquisition activity” and “continued investment in our brands, manufacturing capacity, supply chain and go-to-market systems,” the company reported this morning.
Target Commits Over $2B To Support Black-owned Businesses
Target is committing over $2 billion towards supporting Black-owned businesses through the end of 2025, the retailer announced today, as part of a broader effort to use its “size, scale and resources to create opportunity” for those companies
In the Mood: Recess Expands Relaxation Platform with New Powder
Recess Mood takes the New York-based brand into a different state of mind. While the flagship product offered a sense of “calm, cool and collected” through a combination of hemp extract and adaptogenic herbs, Mood is positioned as a caffeine and CBD-free “uplift” delivered via a proprietary blend of magnesium L-theorate.
Rebranded Evolve Line Pushes Pepsi Further into Plant-Based Space
This month, Evolve, Cytosport’s plant-based protein platform brand, will debut a new brand identity and reformulated products across its range, beginning with its core shake line. With dairy-based Muscle Milk experiencing double-digit sales declines, according to Nielsen data, Evolve is positioned to be Pepsi’s primary growth driver in plant-based protein, a space that includes players like OWYN, Koia, Orgain and Aloha.
Chobani, PepsiCo Partner on Distribution Pilot Test in Northeast
Chobani has teamed with PepsiCo to further its ambitions in the refrigerated space through a pilot distribution program that will take the yogurt maker’s products into convenience retailers, colleges and universities across the Northeast starting this month.
Sunwink Expands Outside of RTD With Superfood Powder Mixes
Botanical tonic brand Sunwink is expanding its plant-based platform outside of ready-to-drink beverages with the launch of Superfood Powder Mixes.
Daytrip Expands CBD Platform With Gummies Launch
Best known for its broad spectrum hemp CBD-infused sparkling waters and energy drinks, the brand further expanded its growing platform with the launch of infused gummies in January.
USDA Issues Final Rule for Hemp Production
Americans are closer to seeing what a federally regulated hemp industry looks like today, after the U.S. Department of Agriculture (USDA) released its finalized regulations.
Lavva Extends Pili Nut Platform Beyond Yogurt
This month, the New York-based yogurt company is expanding its portfolio of pili nut-based products with the Whole Foods exclusive launch of plant milks in Unsweetened and Chocolate varieties, as well as an unsweetened plant creamer.
CBD: Brightfield Report Warns of “Extinction Event” for Some Brands
The economic fallout from the global COVID-19 pandemic represents an “extinction event” for many brands in the emerging CBD space, according to a new report on the state of the U.S. CBD market from Chicago-based intelligence firm Brightfield Group.



