Energy
Featured Energy Content
Energy Snacks: Stealth Formats and Cognitive Stacks – Brightfield April 2026 Report
The energy snack aisle is rotating from caffeine to cognition. Caffeinated gum is up 207% on social channels. L-theanine, lion’s mane, and rhodiola are crowding out BCAAs and ketones. Brightfield’s Q1 2026 report breaks down the stealth formats and ingredient stacks driving the next wave.
Additional Content
R.e.d.d. Raises $1 Million for Its Multifunctional Bar
R.e.d.d, a Portland, Maine-based company, announced today it had added two flavors to its superfood energy bar line and raised $1 million dollars from investors including Dan Nordstrom, CEO of Outdoor Enthusiast, and Greg Hanson, Founder and Managing Partner. Nordstrom and Hanson will both hold seats on R.e.d.d.’s Board of Directors and the capital will go towards marketing, production and distribution.
GLUKOS Signs Ironman Champions as Brand Ambassadors for Energy Foods Brand
The GLUKOS Company Inc., a natural performance energy foods brand that includes a line of gummies and bars, has bolstered its roster of brand ambassadors by signing Ironman World Champions Mary Beth Ellis, Liz Lyles and T.J. Tollakson.

