YUMI Moves Into Lunchboxes With Its First-Ever Functional Cookie, Launching at Target Nationwide
June 22, 2026 MIAMI, FL — YUMI, the nutrition company known for its function-first approach to feeding families, today announced the nationwide launch of its first-ever functional cookie, available initially exclusively at Target stores across the country. The launch marks a significant expansion for the brand as it moves from baby and toddler nutrition into the broader lunchbox and family snack space.
Available in two flavors — Chunky Chocolate Chip and Double Chocolate Chip — YUMI’s new cookies are soft-baked, chewy, and made with whole-food ingredients like sweet potatoes, oats, and pea protein that deliver real nutritional benefits without sacrificing the taste kids actually want. Each cookie packs 4g of protein, 3–4g of fiber, and no refined sugars.
The cookies are gluten-free and made with a nut-free and dairy-free recipe, making them school-friendly.
“Most cookies in the functional aisle taste like a compromise,” said Angela Sutherland, co-founder and co-CEO of YUMI. “Parents have been told for too long that a cookie has to be a trade-off. We built one that doesn't ask them to choose.”
The functional cookie category has long been dominated by products that lean on protein at the expense of taste, or taste at the expense of nutrition. YUMI’s cookies were developed to close that gap — with a texture and flavor profile that competes directly with conventional cookies, while delivering the fiber, protein, and reduced sugar that today’s parents are actively seeking.
“Moving from baby food into the lunchbox is a bet that families want function everywhere they snack, not just in the high chair. Launching at Target is the proof they do,” said Evelyn Rusli, co-founder and co-CEO of YUMI.
What sets YUMI Functional Cookies apart:
- 4g of protein and 3–4g of fiber per serving — functional nutrition in every bite
- No refined sugars and just 4g of added sugar, 60% less than the leading traditional chocolate chip cookie.*
- Soft-baked and chewy — a texture and taste that competes with conventional cookies
- Gluten-free and made with a nut-free recipe — school-safe and allergy-conscious
- Two flavors: Chunky Chocolate Chip and Double Chocolate Chip
The launch represents YUMI’s boldest step yet into the broader family nutrition space, expanding beyond its established presence in baby and toddler foods to serve older kids and the whole family across everyday snack occasions.
YUMI’s cookies are available now at Target stores nationwide.
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