V&V Supremo Invites America to Celebrate National Quesadilla Day with Recipes, Savings, and Authentic Flavor
CHICAGO (September 10, 2025) – This September, it’s all about quesadillas. In honor of National Quesadilla Day on September 25, V&V Supremo® Foods—the Chicago-based, family-owned maker of award-winning Queso Chihuahua®, the #2 top-selling shredded cheese in the U.S.—is inviting food lovers everywhere to celebrate with recipes, exclusive savings, and a fresh look at one of America’s favorite comfort foods.
V&V Supremo created National Quesadilla Day in 2020 to spotlight the versatility, universal appeal, and growing popularity of quesadillas, which continues to be on the rise. From street stalls in Mexico to kitchens across America, quesadillas remain a simple, satisfying dish—just a tortilla, cheese, and a hot griddle. The word quesadilla literally means “little cheesy thing.”
Quesadillas Are on the Rise
- Among children and teens, quesadillas account for 19% of all Mexican food consumption—nearly matching tacos and outperforming most other categories, according to Food Surveys Research Group Dietary Data Brief.
- YouGov polling ranks quesadillas as the 3rd most popular Mexican dish and the 8th most popular dish overall in the U.S.
- Datassential reports that quesadillas are found on 21.1% of menus in the U.S, and breakfast quesadillas have surged onto 1.3% of U.S. menus—a 24% jump in just four years.
- Kantar data shows quesadillas account for 20% of appetizers eaten at home and appear in 26% of home-cooked dinners.
- Social media chatter around cheese quesadillas has risen nearly 3% year-over-year, according to Tastewise.
- According to Datassential 2023 menu analysis, Mexican cuisine has now surpassed Italian as America’s favorite.
Celebrate with V&V Supremo®
This National Quesadilla Day, V&V Supremo is sharing unique quesadilla recipes designed for every appetite, including:
- Chorizo & Poblano Quesadilla
- Shiitake Mushroom Quesadilla
- Mini Black Bean Corn Quesadilla
To celebrate National Quesadilla Day, shoppers can save $2 on V&V Supremo® Queso Chihuahua® with an Instacart coupon, available September 25–26. Whether it’s a quick weeknight dinner, a tailgate snack, or a late-night bite, quesadillas are fast, customizable, and always crowd-pleasing.
“National Quesadilla Day is more than a reason to eat cheese—it’s about coming together over food that connects us and creating great memories,” said Gilberto Villaseñor, Chief Visionary Officer at V&V Supremo Foods. “As the founders of this holiday, we’re proud to see it grow nationwide—especially as Datassential reports Mexican cuisine has now surpassed Italian as America’s favorite. It’s a true celebration of culture, flavor, and community.”
Founded in 1964 by two immigrant brothers-in-law, V&V Supremo remains family-owned and headquartered in Chicago, proudly sharing authentic Mexican flavors with households nationwide.
V&V Supremo products are available at major retailers across the country and through Instacart. Recipes, coupons, and celebration ideas can be found at vvsupremo.com.
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About V&V Supremo Foods®, Inc.
V&V Supremo® is an award-winning producer of authentic Mexican cheeses, creams, and chorizo, and the maker of Chihuahua® Brand quesadilla cheese. The company was founded in 1964 by Mexico natives and brothers-in-law Gilberto Villaseñor, Sr. and Ignacio Villaseñor. It is now the nation's oldest family-owned and operated Hispanic cheese company. V&V Supremo® serves both the retail and food service industries.
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