August 25 is National
Banana Split Day and Equifruit, North America’s leading Fairtrade-certified
banana importer and fresh produce aisle sweetheart, is here to make sure your
sundae doesn’t just taste good, it does some good too.
This year, Equifruit has whipped up a next-level banana split
recipe that combines serious sugary indulgence with positive social impact,
using their signature Equifruit Fairtrade bananas. It’s nostalgic. It’s over
the top. And it’s made with bananas that support a fairer food system.
“My kids love a banana split”, says Kim Chackal, Co-owner
and VP of Marketing and Sales at Equifruit. “And I love knowing that every time
I reach for an Equifruit Fairtrade banana to make their dessert, I’m supporting
fair pay for banana farmers. Choosing Fairtrade isn’t just a feel-good moment,
it’s a must.”
Since 2006, Equifruit has been on a mission to right the
wrongs of the banana industry with a 100% Fairtrade commitment. Under the
Fairtrade Standards, banana farmers are paid a minimum price of their fruit,
set independently by Fairtrade International. In addition, for every case of
bananas sold, Equifruit pays $1 US in Fairtrade Premium directly to grower
communities. They decide how they spend it, whether it’s schools, healthcare,
clean water, climate resilience, or other community investments. To date, Equifruit
has paid over $4.7 million US to banana producers.
Because what’s better than your favourite nostalgic dessert?
One that also contributes to paying banana farmers fairly for their fruit, as
well as supporting better working conditions, and an end to exploitative supply
chains.
Look out for Equifruit’s drool-worthy banana split on their Instagram and tag them in your
own creations this Banana Split Day. Whatever your topping choices, let’s see
those Equifruit Fairtrade bananas.
One
perfectly ripe Equifruit banana, sliced in half (lengthwise, obviously)
Whipped
cream
A
generous drizzle of chocolate sauce
Sprinkles
(the more, the better!)
Glacé
cherries for that classic finish
Find out why Equifruit is
The Only Banana You Should Buy™
About Equifruit
Established in 2006, Equifruit is North America's leading
Fairtrade-certified banana importer and marketer. We're a growing produce aisle
sweetheart: a certified B Corp, and proudly women-owned. We're righting the
wrongs of banana business history by making fair pay for banana farmers as
interesting, followable and loved as pop culture. Stay tuned for our Global
Fairtrade Banana Domination.?Linkedln,?Instagram,?TikTok, Facebook, Twitter
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