Egglife Expands Egg-Based Innovation with debut of Protein-Packed Grab & Go and Power Pasta Products
Egglife Foods, Inc. is cracking open a new chapter. This summer,
the Chicago-based protein innovator is debuting two first-of-their-kind offerings that once
again empower a flour-free future: egglife GRAB & GO and egglife POWER PASTA. These
launches mark the brand’s first category expansion beyond its game-changing egg white
wraps, building on its mission to harness the power of eggs to deliver unmatched nutrition
and convenience through protein-packed, sneaky healthy staples.
“Egglife was built on the belief that healthy eating shouldn’t mean giving up the foods you
love. With egglife GRAB & GO and POWER PASTA, we’re bringing all-new products to
shelves that deliver real nutrition, cleverly disguised as craveable classics, proving that
better-for-you can also be seriously satisfying,” said Andrea Schwenk, Chief Marketing
Officer at Egglife Foods. “These new innovations allow us to connect with consumers in
fresh, exciting ways and continue pushing the boundaries of what egg-based innovation
can be.”
“We’ve built a deeply engaged customer base over the past five years based solely on our
game-changing line of egg white wraps—proof that consumers are craving clean,
protein-forward foods that seamlessly fit into their busy lives,” said David Kroll, CEO of
Egglife Foods. “Now, we’re expanding into new categories to deliver even more of what they
love. With GRAB & GO and POWER PASTA, we’re taking everything we’ve learned and
reimagining what the intersection of health & convenience can look like when you start with
the power of eggs.”
In line with the company’s philosophy to date, Egglife’s newest creations harness the power
of eggs to reimagine better-for-you eating via craveable bites that are low in carbs, gluten-
and dairy-free and packed with protein, without skimping on flavor.
? egglife GRAB & GO: The first innovation in the convenient GRAB & GO category is made with egglife’s signature egg white wraps and filled with premium meats and cheeses to deliver real food, real fast. With 13–16g of protein per package, these packable, on-the-go snacks are ideal for powering up when life doesn’t slow down. No prep required.
? Launching this month at select Kroger locations, egglife GRAB & GO is available in 2 delicious flavors: Roasted Garlic + Herb egg white wrap with Uncured Pepperoni & Herb Cream Cheese and Everything Bagel egg white wrap with Roasted Turkey & Caramelized Onion Cream Cheese.
? egglife POWER PASTA: A first-of-its-kind refrigerated fresh pasta made with eggs instead of flour. With over 19g of protein and less than 4g of carbs, egglife POWER PASTA boasts 2x the protein and 90% fewer carbs than traditional fresh pasta. It cooks in under three minutes, can be enjoyed in classic Italian dishes and Asian-inspired noodle bowls, and delivers all of the satisfaction with none of the compromise.
? Launching this month at select Kroger locations, egglife POWER PASTA is available in 4 versatile flavors: Original, Roasted Garlic, Spicy Chili and Sundried Tomato.
Egglife launched in 2020 with a category-defining innovation: egglife egg white wraps.
Made with 95% cage-free egg whites, it’s a high-protein, low-carb, gluten- and dairy-free
alternative to traditional wraps with 11g+ protein and <3g carbs. What began as a bold
idea has grown into a national movement, with products now available in over 15,000 retail
locations across North America.
Whether it’s a wrap, pasta or on-the-go snack, Egglife is proving that better-for-you eating
doesn’t mean giving something up; it means getting more: more protein, more flavor, more
ease and more satisfaction. Find egglife products chillin’ in the refrigerated section at
retailers including Aldi, Whole Foods, Kroger, Target, Walmart, Sprouts and others.
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