Mind Blown and PLNT Burger Team Up for Third Year to Bring Back Fan-Favorite ‘The Happy Crabby’ Sandwich in Celebration of World Ocean Month
GWYNN’S ISLAND, VA. (June 8, 2025) – Mind Blown™, the award-winning plant based seafood innovator, is thrilled to announce the return of the ‘Happy Crabby Sandwich’ in partnership with fast casual favorite, PLNT Burger. This fan-favorite, limited-time-only (LTO) item will return to menus June 8 through September 1, coinciding with World Oceans Day (June 8) and kicking off World Ocean Month.
Following two consecutive years of LTO success and customer demand, the ‘Happy Crabby’ Sandwich is back and available at all PLNT Burger locations across New York, Boston, Philadelphia, D.C., Maryland, and Virginia. The sandwich features Mind Blown’s Maryland-Style Plant Based Crab Cake, known for its spot-on taste, flaky texture, and 11g of plant based protein-making it a craveable, ocean-friendly alternative to traditional seafood.
"We're beyond excited to bring back The Happy Crabby for a third year in a row!" said Monica Talbert, CEO and Co-Founder of Mind Blown™. "What started as a seasonal special has become a true celebration of flavor, sustainability, and the power of partnership. There’s no better way to honor World Ocean Month than by offering something delicious that makes a real impact."
Crafted to evoke that classic summertime seafood craving without the environmental toll, the ‘Happy Crabby’ is made with Mind Blown’s signature Crab Cake, tossed in an Old Bay-inspired seasoning and served with green leaf lettuce, tomato, pickles, and house-made tartar sauce—all nestled in a warm, toasted bun.
The collaboration also reflects both brands’ dedication to sustainability. Through its partnership with the Coral Restoration Foundation, Mind Blown™ donates 1% of profits to coral reef restoration—so every bite of ‘The Happy Crabby’ supports the mission to protect and preserve our oceans.
“The ‘Happy Crabby’ is back, baby! This crispy, tangy bite of summer is everything. We love teaming up with Mind Blown™ to serve up flavor that’s fun, planet-friendly, and totally craveable,” said Spike Mendelsohn, Co-Founder and Culinary Director of PLNT Burger.
About PLNT Burger: PLNT Burger is a quick-service restaurant concept dedicated to crafting and redefining some of America’s favorite foods. With a focus on juicy, indulgent burgers, soft-serve, savory snacks, and seasonal salads, our mission is to give people the ability to Eat The Change they wish to see in the world with delicious foods they love and crave. PLNT Burger offerings are free of any animal products, without compromising flavor or experience.
About Mind Blown™: Mind Blown™ is an all-female, family-owned company leveraging more than 20 years of experience in creating award-winning seafood products. Located on the Chesapeake Bay, the team of innovative creators now make delicious seafood delicacies made from plants. The Mind Blown™ lineup currently includes Dusted Shrimp, Dusted Scallops, Coconut Shrimp, Crab Cakes, and new Shelf Stable Sea Scallops. Mind Blown™ was named Top 300 Impact Companies in the World by Real Leaders in 2023, and their Mind Blown™ Crab Cakes earned a Vegan Choice Award. One percent of Mind Blown™ profits goes towards the Coral Restoration Foundation to support its mission of restoring and conserving coral reefs around the world.
For more information about Mind Blown™, visit eatmindblown.com, and follow them on Instagram and Facebook.
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