Kanpai Foodz, one of the fastest-growing candy brands in the U.S., is excited to showcase its new Sour Burst line at the 2025 Sweets & Snacks Expo in Indianapolis, Indiana.
Sour Burst is an intensely flavorful and fruit-filled candy inspired by the viral TikTok trend taking over the internet. With a tangy outer shell and juicy, chewy center, it delivers a powerful sour-sweet explosion that’s as fun to eat as it is to share.
Kanpai is launching its Sour Burst range with three incredible flavors:
Watermelon
Green Apple
Grape
For Kanpai Foodz, which launched its freeze dried candy line into retail in early 2024, this is the company’s first foray outside of the freeze dried category as it becomes a diversified candy platform.
“We’re really excited to bring our new Sour Burst line to the 2025 Sweets & Snacks Expo,” said Isaac Medeiros, founder & CEO of Kanpai Foodz. “Kanpai has established a loyal following at retailers like Target with our high-quality freeze dried candies, and we’re thrilled to bring more novel candy products to market this year,” continued Medeiros.
In addition to launching its new Sour Burst line, Kanpai is also pleased to announce significant retail expansion. In Q1 of 2025, Kanpai launched its products at Cumberland Farms, Fastrac, Turkey Hill, Tom Thumb, QuikStop, and a number of other convenience and grocery chains.
Later this year, Kanpai will debut at a variety of nationwide retailers.
Attendees of the Sweets & Snacks Expo are invited to Booth #5549 to sample the latest innovations from Kanpai Foodz.
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