Chosen Foods Launches Line Of Avocado-Oil Based Dressings

San Diego, Calif. (February 25, 2025) - Chosen Foods, America’s #1 Avocado Oil*, and one of the few brands guaranteed to be 100% pure, will debut four new dressing flavors and will be bringing back three new and improved classic flavors at Natural Products Expo West 2025 (Booth #5601): NEW Zesty Italian, Homestyle Balsamic, Greek Artichoke, Strawberry Pistachio, and improved Steakhouse Caesar, Classic Ranch, and Lemon Garlic. Expo West attendees will be among the first to taste these latest additions to Chosen Foods’ portfolio of 100% pure avocado-oil based products. 

Internal consumer testing conducted by Chosen Foods, found that 72% of consumers who purchase store-bought dressings are dissatisfied with the better-for-you options currently available on the market, particularly the taste.*** As the #1 premium mayo brand,** Chosen Foods has aggressively expanded its condiment portfolio to craft a full line of dressings that delivers the vibrant taste consumers are missing, using only simple ingredients and good fats. 

These new and improved dressings are made with clean and simple ingredients including Chosen Foods iconic 100% pure avocado oil, naturally sweetened with pear juice, and premium vinegars and herbs. Available in a variety of delicious creamy and vinaigrette-style options, all Chosen Foods Dressings are made without any suboptimal ingredients. Additional flavor details include: 

• Zesty Italian NEW! - This balanced and beautiful Italian dressing is made with the perfect blend of premium red wine vinegar, herbs and spices, and 100% Pure Avocado Oil.  

• Homestyle Balsamic NEW! - Rich, smooth, and sophisticated, this tangy balsamic vinegar tangos with dijon mustard, shallots, and 100% Pure Avocado Oil to create a touch of magic.  

• Greek Artichoke NEW! - Our light & balanced blend of savory artichokes and lively herbs, with a kick of Calabrian chili, will take your everyday salad to new heights with 100% Pure Avocado Oil and clean ingredients.  

• Strawberry Pistachio NEW! - The tantalizing combination of strawberry, grapefruit, blood orange, and pistachios makes any salad a culinary creation. Simply made with 100% Pure Avocado Oil, it’s all flavor and no sacrifice. 

• Steakhouse Caesar - Our ultra-delicious, perfectly garlicky, subtly parmesan-y, with a hint of anchovy, Caesar dressing is always made with 100% Pure Avocado Oil and simple ingredients. It’s the unrivaled steakhouse classic you know and love, right at home. 

• Classic Ranch - Dipped or drizzled, this OG refrigerator staple just got a lot more incredible. It’s unbelievably creamy, bright ‘n herby, umami-licious, and always made with 100% Pure Avocado Oil and simple ingredients.  

• Lemon Garlic - Lemon mingles with robust garlic for an unforgettable zesty combo you’ll never want to stop drizzlin’. Made with 100% Pure Avocado Oil and simple ingredients, this tangy dressing is sunshine in a bottle. 

“Chosen Foods is always looking to innovate and meet the evolving needs of our customers. The current salad dressing market demonstrates an undeniable gap: consumers are eager for healthier dressing options that don’t sacrifice taste,” said Laleh Mondarres, Senior Brand Manager at Chosen Foods. “By launching traditional flavors like Homestyle Balsamic and Classic Ranch, along with unique flavors like Strawberry Pistachio and Greek Artichoke, we’ve carefully crafted irresistible dressing flavors that our customers are increasingly craving, that are free of artificial ingredients.” 

Chosen Foods’ Dressings will be nationally available at Target, Kroger, Walmart, Sprouts, HEB, Thrive Market, Chosen Foods’ website, and Amazon, and many more retail locations coming this April at an SRP of $4.98-$6.99. 

About Chosen Foods 

With a mission to transform kitchens across America by replacing bad fats with the good fats found in avocados, Chosen Foods offers a robust portfolio of avocado oil-based products, including oils, sprays, mayos, salad dressings, dip and drizzle sauces, and chocolate hazelnut spread. In addition to being America’s #1 Avocado Oil brand, Chosen Foods is now the fastest-growing mayonnaise brand** in the country. Learn more on Chosen Foods’ website. 

*Sales Data MULO L52W end 01/26/2025 

**Sales Data MULO L13W end 01/26/2025 

***Chosen Foods Concept Test