COSTCO LAUNCH JANUARY 2025: The New Primal Snacks Make Their Way into Costco Stores Nationwide

CHARLESTON, S.C, — (December, 16 2024) — Pioneering, family-forward meat snack brand, The New Primal, has officially announced the availability of its fan-favorite Snack Mates Chicken & Maple Mini Sticks at select Costco stores across the United States. Perfect for busy parents looking for quick, wholesome snacks for their kids, these mini sticks are ideal for lunchboxes, after-school activities, or on-the-go snacking. This rollout will begin in January 2025, with over 350 Costco stores carrying this family-friendly, protein-packed that's low in sugar, high in protein and tastes great. 

The new Costco exclusive product will feature a larger package of 20 mini sticks, expanding on the original packaging that contains 5. With the Snack Mates Chicken & Maple Mini Sticks now at Costco, The New Primal hopes to provide families with a delicious and nutritious snacking option, easily available to purchase in bulk. 

"The Costco Members asked and we listened. We’re excited to bring our Snack Mates to Costco members, furthering our mission to provide clean, convenient, and delicious protein options that fuel active lifestyles," said Jason Burke, Founder and CEO of The New Primal. "This partnership with Costco is a significant step in making healthier eating habits more accessible to families across the nation who are striving for healthier choices amidst the chaos of daily life."

The New Primal has quickly established itself as a leader in the kid-friendly protein snack category, bridging the gap between adult and children's snacks while inspiring healthier choices for all ages. The brand's commitment to high-quality, thoughtfully sourced ingredients results in protein-rich snacks that are free from artificial additives and high sugar.

The New Primal Snack-Mates Feature:

• Low Sugar: Only 1g per serving
• High Protein: 3g per serving
• Kid-Friendly Flavors: Perfect for lunchboxes and after-school activities
• Allergen-Friendly: Free from the top 9 allergens
• All-Natural Ingredients: No artificial preservatives or soy

These delicious mini meat sticks will be available in Costco's convenient bulk packaging, with prices starting at $12.99, varying by location. You can find them at a Costco near you using our store locator.

As The New Primal continues to expand its reach, this emergence into Costco marks another milestone in the brand's journey to elevate the snack industry and promote healthier eating habits for families nationwide. For more information about The New Primal and its product offerings, please visit thenewprimal.com. 

About The New Primal

Founded by Jason Burke in 2011, The New Primal is dedicated to delivering clean, convenient, low-sugar  and delicious protein options that fuel active lifestyles while promoting healthier eating habits for both adults and children. With a mission rooted in quality and transparency, The New Primal offers a range of high-protein, low-sugar meat snacks designed for families who prioritize nutrition without compromising on taste.