Big Spoon Roasters Announces New Partnership with Carolina Tiger Rescue
The partnership will support Carolina Tiger Rescue and its wildlife rescue and advocacy work while raising awareness about the damaging impact of palm oil
Hillsborough, NC (November 13, 2024)—Big Spoon Roasters, the Hillsborough, North Carolina-based food company handcrafting award-winning nut butters and bars, is thrilled to announce an exciting new collaboration with Carolina Tiger Rescue, a North Carolina-based 501(c)3 non-profit dedicated to protecting wild cats and endangered species. Beginning today, Big Spoon Roasters will donate proceeds from every purchase of its Lum Lum Thai Curry Peanut & Cashew Butter ($15.99) directly to Carolina Tiger Rescue to help fund the rescue and sanctuary of threatened animals, educational programming, and advocacy efforts.
Since its inception in 2011, Big Spoon Roasters has established itself as a category leader in sustainability and transparency, with a commitment to ethical sourcing evident in every small batch of its products. Big Spoon's Lum Lum Thai Curry Peanut & Cashew Butter, which was the recipient of a 2024 Good Food Award, is a spicy and savory nut butter handmade with high-oleic cordoba Runner peanuts, organic fair labor cashews, Hubs Virginia XL peanuts, organic coconut nectar, Thai red curry spices, and Jacobsen sea salt. Like all Big Spoon Roasters products, the Lum Lum Thai Curry Peanut & Cashew Butter is notably free of palm oil—an ingredient frequently used in nut butters, other foods, and personal care products that significantly contributes to the destruction of wildlife habitats throughout Southeast Asia, threatening the survival of tigers and thousands of other species.
The partnership with Carolina Tiger Rescue was a natural extension of Big Spoon Roasters’ core mission: to craft simple, delicious foods that are good for people and good for the planet. In addition to driving support for Carolina Tiger Rescue, the partnership seeks to raise awareness about the palm oil industry and how it is a major driver of deforestation and climate change.
"We believe businesses can be forces for good, and we are thrilled to support the important work Carolina Tiger Rescue does to protect endangered animals and our shared ecosystem," said Big Spoon Roasters Co-Founder & President Mark Overbay. "Through this partnership, we hope to raise awareness about the destructive nature of the palm oil industry and make it easier for our customers to contribute to meaningful conservation with every purchase," added Co-Founder & COO Megan Overbay.
Carolina Tiger Rescue will also collaborate with Big Spoon Roasters on educational campaigns, sharing content on both organizations’ websites and social platforms to spread awareness about the importance of wildlife and habitat preservation. The packaging of both the 13oz and 3oz jars of Lum Lum Thai Curry will feature a message about the partnership and QR code that will allow customers to donate directly through a dedicated landing page hosted by Carolina Tiger Rescue.
For more information about the partnership, to learn how to contribute, or to purchase a jar of the Lum Lum Thai Curry Peanut & Cashew Butter, visit bigspoonroasters.com or carolinatigerrescue.org.
ABOUT BIG SPOON ROASTERS:
Big Spoon Roasters is a small-batch food company handcrafting innovative, wholesome nut butters and bars with thoughtfully sourced ingredients in Hillsborough, North Carolina. Since 2011, the proudly independent business has been committed to building a healthier relationship with the planet through the food we eat. Each small batch is made using the highest quality ingredients, sourced from ethical, regenerative farmers and producers who share their commitment to quality, sustainability, and transparency. Big Spoon Roasters products are available online and at select grocery and boutique retailers nationwide. For more information, please visit bigspoonroasters.com or on Instagram @bigspoonroasters.
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