Whipped Fusion “Shakes It Up” At This Year’s Bar & Restaurant Expo!
WHIPPED FUSION introduced its first flagship product, So Vanilla, at this year’s Bar & Restaurant Expo… And the beverage community is ecstatic!
The WHIPPED FUSION team attended the Bar & Restaurant expo in Las Vegas, Nevada. “We knew we had a home run of a product but couldn’t have imagined the outpour of support and excitement we received from the beverage community,” states Marielle Mosley, Director of Marketing.
The WHIPPED FUSION team kicked off the week by sponsoring the Welcome Party and serving up the So Vanilla, alcohol-infused whipped cream in a variety of ways. They showcased one of their staple cocktails, the Classy Cat, a glass of champagne topped with WHIPPED FUSION, So Vanilla garnished with fresh berries. They also showed how it can be infused into culinary creations and enjoyed on its own!
“Our goal was not only to show the fun side of our product but the variety of ways it can be enjoyed,” states Gabe Doher, CEO of WHIPPED FUSION.
The welcome party was just the tip of the iceberg for the WHIPPED FUSION team’s Las Vegas takeover. Throughout the week, WHIPPED FUSION was displayed on the famously known Westgate Billboard, Featured on over 100 cab toppers, and had two digital trucks playing the newly released company trailer.
Over the course of three days, WHIPPED FUSION sampled thousands of attendees on its Alcohol-Infused Whipped Cream, So Vanilla. The booth featured custom merch, interactive face-in-hole cutouts, full-size sample cans for VIP attendees, and an excited team ready to engage with everyone who walked up!
“It was important to us as a brand to not only introduce our product, So Vanilla, but to introduce our team and the people who are bringing this project to life! We didn’t want attendees to have a transactional experience with our brand,” states David Creed, Co-founder and Marketing Director of WHIPPED FUSION.
With an outpouring of support, excitement, an expressed need for the product, and fantastic feedback from the hospitality/beverage community, the Whipped Fusion team is ready to launch its flagship product, So Vanilla, in 2024.
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