Headlines
Bachan’s Partners With Top Ramen, SPAM on Limited Launches
Recently acquired Japanese-style condiment brand Bachan’s has partnered with two legacy companies with deep roots in Asian cuisine for a pair of special releases.
It’s Skinny Rebrands to It’s That Simple
It’s Skinny has dropped its diet culture nomenclature in favor of a new convenience-forward positioning as it ramps up brick-and-mortar retail expansion.
Expo West Spectacular, Mezcla’s $9.5M Series B, Absolutely Shredded Bulls & More
This week, we’re hitting the proverbial pavement at Natural Products Expo West, waking up to a seriously savory breakfast, and getting our asses handed to us by a protein-fueled cow called David. Hey, what more could you ask for?
Vine to Bar Repositions With Gut-Friendly Ambitions
Chocolate bar maker Vine to Bar has repositioned its original products to better promote its gut health-friendly claims, including updated packaging and resulting in a major retail rollout.
B.T.R. Nation, Lil Bucks Launch BFY Takes on Rice Krispies Treats
B.T.R. Nation and Lil Bucks took to Natural Products Expo West to showcase better-for-you takes on the classic Rice Krispies Treats.
Saffron Road Extends With Cross Roads
Globally-inspired frozen food and snack platform Saffron Road is showing off its mastery of taste profiles even further with the launch of Cross Roads.
Tangy, Tart and Fermented Flavors Pop at Expo West
Tart, tangy and unapologetically sour flavors abounded at Natural Products Expo West, where exhibiting companies leaned into puckery profiles and fermented twists across a number of categories.
Smul Enters Functional Drinks, Heat-And-Eat Meals
South African plant-based nutrition brand Smul is adding four RTD functional drink lines and heat-and-eat meals to its portfolio.
Where’s the Beef? Tallow Is Trending At Expo West
The growing backlash against processed seed oils has fueled a resurgence in traditional cooking fats. Fatworks, a family-owned operation in Colorado and longtime defender of rendered fat, has been waiting for this for well over a decade.
Korkio Rebrands as Juicybite; Introduces Single-Serve, Fully Cooked Duck Breast
Single-serve, fully-cooked seasoned chicken breast purveyor Korkio has rebranded as Juicybite, a name intended to better appeal to mainstream consumers and communicate the brand’s positioning.









