Headlines
Food Is Winning In C-Stores – But Traffic Is Starting To Stall
Food is driving sales growth in the convenience store channel, according to new data from the National Association of Convenience Stores.
Reviews: Perfect Bar Protein + Prebiotics and Michele’s Granola Breakfast Nook
Fresh protein bar innovator Perfect Bar has paired protein with prebiotics to create a new iteration that better meets current consumer demand. Michele’s Granola introduced its new Breakfast Nook line with four flavors designed to embrace the best of breakfast.
2026 M&A: What’s Shaping Buyers’ Wishlists?
After more than a year marked by lower deal counts but rising enterprise value, the food and beverage M&A market is both cautious and selective, though deals may accelerate if macro conditions stabilize.
BEHAVE Goes Big-Box, Turning Social Hype Into Shelf Space
After a brush with bankruptcy and a last-ditch bet on TikTok that flipped its trajectory overnight, low-sugar gummy brand BEHAVE is rolling into nearly 2,000 Target stores this week.
[Exclusive] Feel Good Foods Goes Deeper into Breakfast, Takes Target Partnership Nationwide
Feel Good Foods is riding a major distribution wave this year, expanding to roughly 25,000 doors nationwide and launching a slate of new breakfast SKUs, further broadening the brand’s reach beyond its appetizer roots.
Rip Van Eyes Grocery Expansion Following Funding Round, Brand Refresh
With new funding and a brand refresh, Rip Van is focused on expanding in grocery retail after establishing a base in club and ecommerce.
Inside Clover Sonoma’s Local-First Playbook for Reviving Whole, Natural Dairy
Clover Sonoma isn’t trying to chase trends or scale nationally. With a portfolio spanning seven dairy categories, it believes it has a better opportunity to meet the local community with “real dairy” at a moment when food trends are driving consumers back to the cow.
Distribution: Smackin’ Goes Conventional, Nightingale Embraces Natural
In distribution news, Smackin’ goes nationwide in Kroger, Nightingale adds on to its natural channel footprint and Hero Bread hits Target, among many others.
Ithaca Hummus Leans Into Flavor, Olive Oil and Story as It Eyes No. 1 Spot
Fourteen years in, Ithaca Hummus is rolling out its first major brand campaign, transitioning to olive oil formulations and refreshing its packaging – all as part of a broader push toward sustained category leadership.
How Can Brands Turn Gameplay into Growth?
Gaming isn’t yet a core marketing channel for most food and beverage brands, but as time spent in games increasingly rivals time spent on social media, it’s emerging as a powerful growth engine for converting awareness into transactions.




![[Exclusive] Feel Good Foods Goes Deeper into Breakfast, Takes Target Partnership Nationwide](https://d2azl42aua8mom.cloudfront.net/wp-content/uploads/2026/04/15110135/Feel-Good-Foods-970-150x150.png)




