Serious Bean Co
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How Are Brands Bringing Beans To A New Generation?
After pandemic driven sales highs and inflationary lows, emerging bean brands are using a variety of techniques from online sales marketing to pouched packaging as they differentiate from category incumbents.
Ser!ous Bean Co and Dude Perfect Partner on New Bean Flavor
SER!OUS BEAN CO, the brand behind the Dr Pepper Baked Beans that took the internet by storm, has partnered with the guys of Dallas/Fort Worth-based sports and entertainment brand Dude Perfect to create a seriously delicious new flavor – Jalapeño & Bacon (is your mouth watering yet?).
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