Over Easy
Overview
Mornings are stressful, Over Easy is…easy. Your first decision in the morning shouldn’t be what you can throw together for breakfast, and it shouldn’t be to skip breakfast! Over Easy breakfast bars contain 9-10g of protein, 6-7g of fiber and are made from clean, simple ingredients like organic oats, egg whites, nut butter, and real fruit. Now that you got what you need for your body, your first decision in the morning can be about you. Read your book, take the dog for a walk, do your workout and take that long shower, because your morning just got Over Easy.
Current Product Lineup
New Products: Amia’s Migraine-Friendly Snack Line & ZENB’s Yellow Pea Lasagna
In this week’s notable new products roundup, Caulipower grows its collection of cauliflower-coated chicken products, Amia launches what it claims to be the nation’s first migraine-friendly snack line and The Coconut Cult Teams up with Simple Mills.
Breakfast for All, Over Easy Closes Seed Round To Expand Beyond Bars
After two years on the market, breakfast bar maker Over Easy is looking beyond its core category with the goal of becoming a convenience-oriented brand “for the masses,” according to Kyle Maggard, founder and CEO.
Online/E-Commerce
Mornings are stressful, Over Easy is…easy. Your first decision in the morning shouldn’t be what you can throw together for breakfast, and it shouldn’t be to skip breakfast! Over Easy breakfast bars contain 9-10g of protein, 6-7g of fiber and are made from clean, simple ingredients like organic oats, egg whites, nut butter, and real fruit. Now that you got what you need for your body, your first decision in the morning can be about you. Read your book, take the dog for a walk, do your workout and take that long shower, because your morning just got Over Easy.