Mrs. Goldfarb's Unreal Deli
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As Plant-Based Burgers Stall, Could Vegan SPAM Be The Answer?
Plant-based meats are branching out from the early success of ground meat and are seeing opportunity in commodity meat and seafood where the deli and canned food categories remain strong bets during periods of economic downturn.
Unreal Deli Looks To Scale As Alt-Deli Slices Gain Traction
Plant-based meat maker Mrs. Goldfarb’s Unreal Deli is looking to scale its production capacity as the demand for alternative-deli slices gain momentum. According to founder and CEO Jenny Goldfarb the products have garnered positive impressions from consumers and higher than expected order volumes from retailers. Just last month, the company entered Costco with new multipack and bulk formats and the retailer has already ordered 2,000 more units than originally expected.
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