Birds Eye
Overview
With a wide variety of fruits and veggies, Birds Eye makes it easy for you and your family to eat healthier.
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CAGNY 2020: Big CPG Brands Seek Better-for-You Bends
At the annual Consumer Analyst Group of New York (CAGNY) conference this week, leading CPG companies discussed their 2019 results — and plans and strategies for the future. For many, those plans include meeting consumer demand for wellness-oriented products with more offerings, especially in snacking and alternative protein.
Birds Eye Launches Family Favorite Meals with Vegetable Swaps
Birds Eye, of Conagra Brands, Inc. and the largest frozen vegetable brand in the U.S., is introducing vegetable-forward takes on family favorite meals this summer, which substitute pasta and rice for pasta made from zucchini and lentil, as well as riced cauliflower.
Birds Eye Introduces OvenRoasters, Expands Veggie Made Line of Frozen Offerings
Birds Eye, of Conagra Brands, Inc. and the largest frozen vegetable brand in the U.S., is launching OvenRoasters Sheet Pan Vegetables, making roasting vegetables easier than they’ve ever been before. The brand is also expanding their Veggie Made line to include Mac & Cheese and new varieties of popular sides such as Riced Cauliflower & Broccoli and Tots & Fries.
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