Along with a line of puffs, Yumi’s snack bars helped fuel the company’s pivot from direct-to-consumer to brick and mortar stores, launching into Target this year. The bars not only hide an array of vegetables and boast 50% less sugar than leading toddler snack bars,
the brand claims, but the three-SKU line also aids Yumi’s push to extend its clean-ingredient brand platform into older demographics.
