Brad Avery
Posts by Brad Avery
Distribution Roundup: Stryve Begins 2022 Expansion with Costco, 7-Eleven
Stryve Begins 2022 Expansion with Costco, 7-Eleven Meat snacks brand Stryve Foods is set to add thousands of new doors to its nationwide footprint this year, including chains like Costco and 7-Eleven, bringing the brand’s total distribution to over 30,000 retail locations in the U.S. According to the company, Stryve Biltong and Vacadillos products are… Read more »
Lifeway Announces “3.0” Strategic Plan Following Return to Growth
In 2018, fermented dairy brand Lifeway announced the beginning of “Lifeway 2.0,” a strategic revitalization plan to invigorate growth and expand. Now, speaking today at the 2022 ICR Conference, CEO Julie Smolyansky said the goals of the plan have been achieved and the company is now beginning a new phase: “Lifeway 3.0.”
People Moves: Imperfect Foods Brings On Dan Park as CEO
Imperfect Foods Brings On Dan Park as CEO Online grocery shopping platform Imperfect Foods announced this month it has named Dan Park as CEO. Park, who began in the role on January 3, comes to the company from a four-year tenure as CEO at BuildDirect Technologies, a Canadian ecommerce platform specializing in building materials. During… Read more »
Green Circle Capital Launches Hormel-Backed Foodtech Venture Fund
Green Circle Capital Partners announced yesterday it has raised $13 million for its first fund in a new venture capital division, Green Circle Foodtech Ventures (GCFV), with an anchor investment from Hormel Foods’ VC arm 199 Ventures.
DAVIDsTEA Co-Founder Returns to Loose-Leaf Category with Firebelly Tea
David Segal loves tea too much to stay away from the industry. Best known as the co-founder of Canadian loose leaf tea brand DAVIDsTEA, Segal announced today the launch of his latest project, Firebelly Tea, an ecommerce premium tea and accessories brand. Co-founded with Shopify president Harley Finkelstein, Firebelly specializes in high quality teas in sustainable packaging, made without artificial ingredients or flavors.
Genius Juice Acquires Bar Maker Bright Foods
Organic smoothie producer Genius Juice, in a partnership with BLD Capital, has acquired refrigerated bar maker Bright Foods, the company announced today. Terms of the deal were not disclosed.
Black Rifle Coffee Company to Go Public After SPAC Merger
Black Rifle Coffee Company is going public after it announced this week it will merge with a special purpose acquisition company (SPAC) in a deal that values the military-focused brand at $1.7 billion.
Oatly: Credit Suisse Lowers Projections as Brand Faces Supply Woes
Citing recent supply chain challenges, Credit Suisse lowered expectations for the company’s sales performance ahead of the release of its Q3 2021 earnings report next month.
Canopy Growth Enters Agreement to Buy Wana Wellness for $297.5M
Canadian cannabis operator Canopy Growth Corporation has entered a definitive agreement to acquire cannabis edibles maker Wana Wellness for $297.5 million, which will go into effect upon federal legalization of THC in the U.S.
CBD Legalized in California as Governor Signs AB-45 Into Law
After years of effort by activists including multiple legislative attempts, California Governor Gavin Newsom signed Assembly Bill 45 into law yesterday, creating a regulatory framework to immediately allow for the legal sale of CBD-infused products.



