Brad Avery
Posts by Brad Avery
Q Drinks Founders Get Aggressive with AGRO Plant-Based Jerky
Having transitioned away from day-to-day operations at their first brand, Q Drinks, entrepreneurs Jordan Silbert and Ben Kaplan are going AGRO for their next big project. Founded in 2023, AGRO makes a line of plant-based jerky that comes in resealable bags and includes functional options alongside indulgent snacks, such as a caffeinated Energy Bolt flavor.
Meat Producers True Story, Fork in the Road Merge to Create Unified Brand Identity
Sustainable meat brand Fork in the Road has merged with “sister company” True Story Foods, creating a unified business under the True Story name, with Fork in the Road products to be integrated into the existing True Story line of meats. Terms of the deal were not disclosed. Since their respective foundings in 2010 and… Read more »
Axum Capital Partners Announces $300M Fund for Health and Wellness Brands
Private equity firm Axum Capital Partners says it is looking to double down on health and wellness food companies with the announcement of its latest fund, targeting $300 million in committed capital.
Texas Gov. Signs Executive Order to Create Legal Hemp Framework
Texas governor Greg Abbott has signed an executive order mandating age restrictions on the sale of hemp-derived THC products, roughly three months after he vetoed a bill that would have outlawed the intoxicant entirely in the Lone Star State.
Red River Foods Invests $15.5M in Virginia Expansion
Red River Foods is poised to invest $15.5 million into its Henrico County, Va., headquarters, according to Governor Glenn Youngkin’s office. The project is expected to centralize much of Red River’s processing capabilities in Virginia.
Can Mushroom Chips and Jerky Win Over Snackers? Sales Rise 17% As Brands Keep Betting
It seems that mushrooms are in everything these days, from coffee to chocolate bars. But after years of innovation and expansion, are consumers any closer to truly embracing functional shrooms as their snack of choice?
Welch’s Names Cees Talma as CEO, Effective Immediately
Welch’s, the 156-year-old juice and jelly manufacturer, has named Cees Talma as its new CEO, replacing outgoing chief executive Trevor Bynum, effective immediately. Talma has held a number of CPG leadership roles in a three-decade career.
Smucker, Chubby Snacks Settle Trademark Suit
The J.M. Smucker Company has settled its lawsuit accusing now-defunct frozen sandwich startup Chubby Snacks of false advertising, trademark violations and disparagement in “years of advertising designed to tarnish the name and reputation” of Smucker’s competing Uncrustables brand.
Lawyers Call ‘Fraud’ on BellRing Brands, But One Analyst is Optimistic
BellRing Brands, maker of Premier Protein and Dymatize, is facing down a swarm of lawyers as multiple law firms specializing in shareholders rights have announced investigations into the publicly traded CPG company over allegations it violated securities laws.
2nd Nature Launches A.I. Platform Designed to I.D. Reusable Ingredients
Can A.I. help reduce food waste? Ingredient tech company 2nd Nature sure thinks so. The business launched yesterday a new proprietary A.I. platform called AgWaste Portal, which seeks to find new ways of converting food waste into upcycled ingredients.