Your Loyal Consumers! How Brand, Product, and Story Make You Magnetic

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Explore how companies can use brand, attributes and mission to attract and build loyal consumer bases with The Hartman Group CEO Laurie Demerritt. She’ll not only share what consumers are looking for in their purchases but also how the rise of private label products has impacted the industry.

Featuring: Laurie Demeritt, CEO, The Hartman Group