Award-Winning Actress, Television Host, and
Entrepreneur to Moderate Fireside Chat with Keynote Speaker
Roy Choi
Las Vegas,
NV (February 18, 2026) — Questex, the producer of the 2026 Bar & Restaurant Expo, today announced that Aisha Tyler will join
the show’s influential speaker lineup as the Expo heads into its milestone 40th
year. The event takes place March 23-25, 2026, at the Las Vegas Convention
Center.
Tyler is an
award-winning actor, director, Emmy winning television host, NY times
best-selling author, comedian, and founder of losophe,
a super-premium organic ready-to-drink clarified margarita cocktail brand. Her work spans entertainment,
media, and consumer brands, bringing a multidimensional perspective to
leadership, culture, and creativity.
On Wednesday morning, March 25, Tyler will moderate
a fireside chat with keynote speaker Chef Roy Choi, a cultural trailblazer widely
recognized as one of the architects of the modern food truck movement. The
candid conversation will explore leadership, cultural influence, and what it truly
takes to build enduring brands and businesses in today’s ever-changing bar and
restaurant landscape.
Also on
March 25, Tyler will host an hour-long guest bartending session in the exhibit
hall, spotlighting losophe, which will also be a featured exhibiting brand at the show.
“Aisha Tyler
embodies the intersection of culture, entrepreneurship, and creative leadership
that today’s bar and restaurant operators are navigating,” said Brandy Rand, VP
& Market Leader, Questex Hospitality Group. “This is the type of
programming that defines the Bar & Restaurant Expo. Our speakers represent
the kind of cultural and business leadership that attendees come to experience,
voices that spark new thinking, meaningful connections, and tangible
opportunities.”
In addition
to Tyler and Choi’s keynote discussion, the Expo’s opening keynote will take
place on Tuesday, March 24, featuring Mike Cessario, Founder and CEO of Liquid
Death, one of the fastest-growing and most disruptive beverage brands in the
world. Known for transforming healthy beverages into a cultural phenomenon,
Cessario will share how bold creativity, brand authenticity, and a
mission-driven mindset fueled Liquid Death’s meteoric rise, and what today’s
hospitality operators can learn from it.
Beyond the
keynote stage, the Bar & Restaurant Expo will feature dozens of other industry
experts, operators, brand leaders, and data professionals, delivering workshops
and sessions aligned with the 2026 conference theme, “Every Moment Counts.”
Programming will span operations, leadership, marketing, technology, and
beverage strategy.
To register
for the 2026 Bar & Restaurant Expo, visit barandrestaurantexpo.com.
For
sponsorship information, contact Elliot Howell, Sales Director, at ehowell -at- questex.com.
About the
Bar & Restaurant Expo
Celebrating
40 years of powering the hospitality industry, the Bar & Restaurant Expo is
the nation’s leading event for bar, restaurant, and hospitality professionals,
delivering the ultimate opportunity to learn, sample, and connect – all under
one roof. Over three action-packed days, nearly 10,000 operators, owners,
beverage directors, chefs, suppliers, and industry innovators – from
independent venues to multi-unit groups – gather to source products, sharpen
operations, and explore what’s next in hospitality.
The event
attracts decision-makers from all 50 states and more than 25 countries,
representing thousands of unique business locations. Since its debut, Bar &
Restaurant Expo has helped shape the evolution of hospitality, launching trends
that later became industry standards, from the craft cocktail movement to
zero-proof innovation.
Unlike other
trade events, Bar & Restaurant Expo brings together the entire on-premise
ecosystem – operators, chains, distributors, brands, and investors – creating a
truly cross-industry platform where ideas and relationships thrive. Bar &
Restaurant Expo is produced by the Questex Hospitality Group, which also
produces Vibe Conference, World
Tea Expo, and daily
content on barandrestaurant.com and worldteanews.com.
About
Questex
Questex fuels exceptional business connections—where every
buyer and seller interaction matters. Through live events enriched
with data insights and active year-round digital communities, we
deliver measurable results. It happens here.
About Aisha
Tyler
Aisha Tyler
is an acclaimed director, actor, comedian, New York Times bestselling
author, podcaster, and Emmy-winning television host. Her directorial work
includes the award-winning feature AXIS, the
psychological thriller I Hope We Can Still Be Friends, and major television series such as Fear the Walking Dead, The Walking Dead, Evil, Criminal Minds: Evolution, and more. She voiced superspy Lana Kane
for 14 seasons on the Emmy-winning animated series Archer, was the Emmy-winning host of
The Talk, is the host of Whose Line Is It Anyway and is a leading actor on
Paramount+’s hit Criminal
Minds: Evolution. She is the
founder of losophe, a super-premium organic ready-to-drink cocktail brand that
is redefining innovation and craftsmanship in the spirits industry. She is also
the NY Times bestselling author of Self-Inflicted Wounds and Swerve, and a dedicated advocate for
humanitarian and social-impact causes.
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