The Only Bean has quickly carved out a distinctive space in a crowded aisle by transforming the humble edamame bean into a crunchy, nourishing snack that meets the moment for today’s health-focused consumer.
The brand’s line of roasted edamame – available in Sea Salt, Sriracha, Ranch, Wasabi and Buffalo flavors – boasts significantly more protein and fiber than other conventional snacking beans and nuts in the market. The company also markets a range of high-protein pasta based on beans.
In recent years, The Only Bean has built a strong presence in the club channel, landing on shelves at Costco and Sam’s Club warehouses nationwide. Its brightly colored, modern packaging makes a strong shelf impression, but it’s the functional benefits that have fueled its rise, especially among fitness enthusiasts, busy families and shoppers seeking simple, clean-label snacks.
As demand for plant-based, better-for-you snacking continues to surge, The Only Bean stands out as a brand that delivers both substance and simplicity – while redefining what a small but mighty bean can do.
