Rising Stars

Brami

Italian food brand Brami has been slowly and quietly building a base of loyal customers for its high-protein, high-fiber, clean label snackable beans over the past decade, but since expanding into the much-loved pasta set in 2022, and bringing its hero legume along for the ride, Brami’s business has begun to boom. 


With just two-ingredients (lupini bean and semolina durum wheat flour) the pastas come in five common shapes and offer 21 grams of protein and 9 grams of fiber per serving. More shapes will be rolled out over the next year, founder and CEO Aaron Gatti told Nosh.


The brand’s lupini-bean based pastas unlocked a pathway to integrate the legume into American diets, gaining widespread traction in retail and are now available nationwide across natural, conventional, mass and club. Just in the past year, the brand expanded nationally with Whole Foods, Walmart, Target and is now in six regions of Costco. The product has already outpaced its sales goals for its first Costco rotation three-fold.