Intro to Costco Roadshow
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Description
Have you ever considered what it would take to get product placement in Costco or wondered what a Costco Roadshow was? Kirstin Everard, President & Founder, Turn-Key Marketing & Promotions, answers a collection of Costco related sampling questions below.
Details
- Categories
- Marketing - Sampling , Retail Management
- Tags
- Beverages , Craft Beer , Snacks
- Run Time
- 9 minutes 36 seconds
- Last Updated
- 4/13/2015
Table of Contents
- How’s the traditional sampling program run at a Costco Wholesale Warehouse?
- Will I have an option to choose which individuals will be running the demo of my product?
- What opportunities exist to train potential samplers?
- What are Costco Roadshows?
- What’s the typical markup when selling at Costco?
- What should I budget for in terms of cost when it comes to a Roadshow?
- What’s an important thing to consider before completing a Roadshow?