Set Your Food Business Up For Success in 2023

Name: NOSH Live Winter 2022
Start: 2022-12-01T08:00:00-08:00
End: 2022-12-02T15:00:00-08:00
Location: Loews Santa Monica Beach Hotel

Set Your Food Business Up For Success in 2023

Google, community chats, reaching out to your network…other outlets have taken you as far as they can. Now, it’s time to buckle down. It’s time to invest in something that’s going to provide you with the information and partnerships you need to take your business to the next level.

NOSH Live on December 1 + 2 covers topics like predicting consumer behavior, using social media to drive sales, landing on retail shelves, navigating supply chain struggles, preparing and delivering investor pitches, growing D2C sales, and more. Come to the event with your plans for 2023, vet them with industry experts, and walk away confident in your ability to crush next year’s goals.

Featured Speakers

Through data-backed trend forecasting, consumer behavior analysis, and years of experience in the industry, the leaders who speak at NOSH Live are there to help you make better, more informed decisions that will set your business up for success. CEOs, brand founders, retailers, and investors take the stage to share experiences and insights that can help you materially improve your business.

Brandie Miller
Senior Director of Grocery, Misfits Market
Matt Clifford
CEO, CanDo, Co-Founder, Barnana
Raphael Farasat
CEO & Creative Director, TRUFFL
Jared Stein
Co-Founder and Partner, Monogram Capital Partners
Jeff Klineman
Editor in Chief, BevNET

Dive into the Business of Natural Packaged Food

NOSH Live’s two-day program looks to the coming year with presentations and discussions with key industry leaders on innovation, investment, retailing, and the key opportunities and trends that will enable growth within the natural food business.

Print the agenda for Friday, December 02

Please note: All times US Pacific Time

8:30 AM9:00 AM
Breakfast & Registration
9:00 AM9:30 AM
Big Trends and Small Brands - The Statistical State of the Market
Get all of the numbers, trends and hot topics relevant to natural product brands small and large from SPINS analysts Scott Dicker and Caroline Davidson. The duo will breakdown what categories are growing, where there’s whitespace for innovation and what trends are on the rise while we look toward the new year.
Watch Video
9:30 AM10:00 AM
What's Keeping Your CFO Up at Night
Long term success for food brands should be rooted in financial stability. Join CPG financial experts Monisha Khushalani and Elizabeth Carter to learn how strategizing for the future is based in setting attainable economic goals and managing a business’ bottom line.
Watch Video
10:00 AM10:30 AM
The Machine Method Mindset for Food Investing and Entrepreneurship
Though many may know him for his “frenzied” persona, in reality Dyrdek has a methodical approach to his life and work. He’ll share his brand building and investment philosophy as well as give attendees an inside look into his “Machine Mindset,” discussing how founders and executives can integrate this philosophy into their own life and business. Dyrdek’s talk will give attendees a look at the thought process of a creator and content entrepreneur whose money and brand go into the development of successful companies.
Watch Video
10:30 AM11:00 AM
Networking, Sampling & Taste Radio Studio
11:00 AM11:30 AM
Pitch Slam Finals - Part I
NOSH Live Pitch Slam puts brands in the spotlight. Founders craft their perfect pitch and present on the main stage to the audience, our panel of expert judges from brands, retail, investment, consulting and design and to our international livestream audience.
Watch Video
11:30 AM12:00 PM
Add to Cart: E-commerce Retailer Deep Dive
We'll chat with buyers from two of the leading e-commerce platforms about how they approach merchandising and purchasing decisions. Executives from Misfits Market and Thrive Market will paint a picture of what it takes to catch the eye of an ecommerce buyer or category manager, how they think about assortment given the option of an “endless aisle” and what makes a brand successful with their consumers.
- Brandie Miller, Senior Director of Grocery, Misfits Market
Watch Video
12:00 PM12:30 PM
Strategies for Sustainable Growth
We’ll hear from Yasso CEO Craig Shiesley about how the frozen novelty company grew from a regional business to a national category leader, with over $200 million in annual retail sales. Using Yasso as a case study and drawing from his time at Amplify Snack Brands and WhiteWave Foods, Shiesley will detail strategic avenues for brand growth: innovation, distribution, and velocity. In tandem, he will dispense advice on how to decide which of those levers to pull, the right time to do so, and why saying “no” to some growth opportunities can be just as valuable as saying “yes.”
Watch Video
12:30 PM1:45 PM
Lunch Break, Sampling & Elevator Talk
1:45 PM2:15 PM
Pitch Slam Finals - Part II
NOSH Live Pitch Slam puts brands in the spotlight. Founders craft their perfect pitch and present on the main stage to the audience, our panel of expert judges from brands, retail, investment, consulting and design and to our international livestream audience.
Watch Video
2:15 PM2:45 PM
Tactical Insights: Jumping the Online Moat to Brick and Mortar
What are the best practices for brands looking to take their online success and move it on-shelf in physical retail? Hogan will lead a talk on the ways emerging entrepreneurial D2C food brands can grow, while taking multiple channels into play. She'll show successful examples of the ways those approaches translate from new, online incubation channels into wider distribution.
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2:45 PM3:15 PM
Take Two: Lessons on Growing Brands the Second Time Around
To wrap up the conference we’ll chat with two CPG all-stars about how they used the lessons they learned while building their first brands to later build a second, successful venture. Suzie York launched keto-friendly, low sugar snack bar brand Love Good Fats in 2016 before co-founding better-for-you chocolate brand FourX Better Chocolate earlier this year. York will join, Matt Clifford who co-founded snack brand Barnana in 2012 before becoming CEO of Keto Krisp brand CanDo in 2020.
- Matt Clifford, CEO, CanDo, Co-Founder, Barnana
3:15 PM3:30 PM
Pitch Slam Winner Announcement + Taste Radio Studio Interview
3:30 PM
Conference End

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NOSH Live Gold Sponsors

The NOSH Live Experience

Actionable & Timely Insights

Industry experts provide actionable insights on topics affecting the natural food industry today. Our speakers dive into industry data and examine case studies to help you overcome obstacles and cultivate growth.

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Networking with Industry Leaders

At NOSH Live, well-connected industry experts are in the room and ready to talk. Ask them your questions, review your strategy, and head into 2023 with a clear path forward (and a new partner or two).

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NEW for 2022: Elevator Talk

Practice and perfect your pitch on Elevator Talk. Showcase your product to industry peers who will provide actionable feedback. All registered food brands are eligible to participate.

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Product Sampling

Take a first-hand look at up-and-coming food trends before many of your competitors have a chance. Looking to have your product sampled for feedback? Just register and apply.

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Pitch Slam Competition

The NOSH Live Pitch Slam allows emerging brands to showcase their products to our expert panel and in-person audience to gain feedback and industry exposure.

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Boot Camp for Startups

Boot Camp at NOSH Live is designed to support early-stage brands through a series of easily digestible presentations covering finance, branding, marketing, sales, and operations.

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Who Attends NOSH Live?

Startup brands looking for advice, guidance, and partnership
Founders who have hit a plateau and wants to overcome hurdles and reignite growth
Mid-stage brands looking to vet their 2023 business plans before they execute on them
Brand leaders who want to hear the latest and greatest when it comes to innovation, natural food trends, and consumer behavior
Brand executives searching for fresh, new ideas that will push their business to the next level
Retailers searching for up-and-coming brands to bring excitement to store shelves
Investors on the hunt for the next big name in natural food
Suppliers looking to help brands cut costs and increase value
Service providers wanting to help brand leaders get their product into the hands of consumers

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NOSH Live Silver Sponsors

Loews Santa Monica Beach Hotel

We will be taking advantage of the SoCal weather, views of the Santa Monica Pier and magnificent sunsets. For registered attendees, discounted rooms are available first come, first served. All past room blocks have sold out. Register today to have first access to the room block.

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From the Community

"It's an intimate environment where you can get stuff done and make those connections that will lead to the big break, the big opportunity as a young brand."

"There's always been at least one connection every single time that has helped us progress our business forward."

"This is one of the events that's always on my calendar. It's very informative, very intimate. It's the polar opposite of the big expos."

Invest in the Future of Your Business

Attending NOSH Live is the first step in propelling your business into growth mode. Establish new partnerships, vet your 2023 strategy before putting it into action, and walk away with the ability to make more strategic decisions for your company.

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Set Your Food Business Up For Success in 2023