WINTER 2022 | DEC 1+2 | SANTA MONICA
NOSH Live Winter 2022 Agenda
All times are subject to change.
Print the agenda for Friday, December 02
Please note: All times US Pacific Time
- 8:30 AM9:00 AM
Breakfast & Registration
- 9:00 AM9:30 AM
Big Trends and Small Brands - The Statistical State of the Market
Get all of the numbers, trends and hot topics relevant to natural product brands small and large from SPINS analysts Scott Dicker and Caroline Davidson. The duo will breakdown what categories are growing, where there’s whitespace for innovation and what trends are on the rise while we look toward the new year.
- 9:30 AM10:00 AM
What's Keeping Your CFO Up at Night
Long term success for food brands should be rooted in financial stability. Join CPG financial experts Monisha Khushalani and Elizabeth Carter to learn how strategizing for the future is based in setting attainable economic goals and managing a business’ bottom line.
- 10:00 AM10:30 AM
The Machine Method Mindset for Food Investing and Entrepreneurship
Though many may know him for his “frenzied” persona, in reality Dyrdek has a methodical approach to his life and work. He’ll share his brand building and investment philosophy as well as give attendees an inside look into his “Machine Mindset,” discussing how founders and executives can integrate this philosophy into their own life and business. Dyrdek’s talk will give attendees a look at the thought process of a creator and content entrepreneur whose money and brand go into the development of successful companies.
- 10:30 AM11:00 AM
Networking, Sampling & Taste Radio Studio
- 11:00 AM11:30 AM
Pitch Slam Finals - Part I
NOSH Live Pitch Slam puts brands in the spotlight. Founders craft their perfect pitch and present on the main stage to the audience, our panel of expert judges from brands, retail, investment, consulting and design and to our international livestream audience.
- 11:30 AM12:00 PM
Add to Cart: E-commerce Retailer Deep Dive
We'll chat with buyers from two of the leading e-commerce platforms about how they approach merchandising and purchasing decisions. Executives from Misfits Market and Thrive Market will paint a picture of what it takes to catch the eye of an ecommerce buyer or category manager, how they think about assortment given the option of an “endless aisle” and what makes a brand successful with their consumers.
Brandie Miller
- 12:00 PM12:30 PM
Strategies for Sustainable Growth
We’ll hear from Yasso CEO Craig Shiesley about how the frozen novelty company grew from a regional business to a national category leader, with over $200 million in annual retail sales. Using Yasso as a case study and drawing from his time at Amplify Snack Brands and WhiteWave Foods, Shiesley will detail strategic avenues for brand growth: innovation, distribution, and velocity. In tandem, he will dispense advice on how to decide which of those levers to pull, the right time to do so, and why saying “no” to some growth opportunities can be just as valuable as saying “yes.”
- 12:30 PM1:45 PM
Lunch Break, Sampling & Elevator Talk
- 1:45 PM2:15 PM
Pitch Slam Finals - Part II
NOSH Live Pitch Slam puts brands in the spotlight. Founders craft their perfect pitch and present on the main stage to the audience, our panel of expert judges from brands, retail, investment, consulting and design and to our international livestream audience.
- 2:15 PM2:45 PM
Tactical Insights: Jumping the Online Moat to Brick and Mortar
What are the best practices for brands looking to take their online success and move it on-shelf in physical retail? Hogan will lead a talk on the ways emerging entrepreneurial D2C food brands can grow, while taking multiple channels into play. She'll show successful examples of the ways those approaches translate from new, online incubation channels into wider distribution.
- 2:45 PM3:15 PM
Take Two: Lessons on Growing Brands the Second Time Around
To wrap up the conference we’ll chat with two CPG all-stars about how they used the lessons they learned while building their first brands to later build a second, successful venture. Suzie York launched keto-friendly, low sugar snack bar brand Love Good Fats in 2016 before co-founding better-for-you chocolate brand FourX Better Chocolate earlier this year. York will join, Matt Clifford who co-founded snack brand Barnana in 2012 before becoming CEO of Keto Krisp brand CanDo in 2020.
Matt Clifford
- 3:15 PM3:30 PM
Pitch Slam Winner Announcement + Taste Radio Studio Interview
- 3:30 PM
Conference End
Invest in the Future of Your Business
Attending NOSH Live is the first step in propelling your business into growth mode. Establish new partnerships, vet your 2023 strategy before putting it into action, and walk away with the ability to make more strategic decisions for your company.
