NOSH Live Information + Agenda
Ask Our Staff For Help
Text: 1 (617) 812-1779
Email: [email protected]
WiFi
Free WiFi is available to all attendees during the event.
Network: NOSHLiveWinter23
Password: noshpodcast
Parking
Valet parking is available at the venue for a daily rate. For overnight guests, this includes unlimited in-and-out privileges. For short-term parking, there is limited street parking and a few municipal parking lots within the surrounding area.
Airport
The Marina del Rey Marriott is about 6 miles (or 20-40 minutes, depending on traffic) from Los Angeles International Airport (LAX).
NOSH Live Event Portal: Attendee List, Virtual Networking & Presentation Replay
Registered attendees are encouraged to use the event portal to access the attendee list, connect with fellow attendees, and learn about our partners. If you can’t make a presentation, there will also be a livestream and on-demand replay for the majority of sessions.
Live Q&A - Text Your Questions
Send your questions directly to the stage. Our hosts and moderators will be watching and asking your questions. Text: (414) 296-3669
Important Events
NOSH Live runs from 8:00 AM to 5:30 PM PT on Thursday, November 30th, and 9:00AM to 3:00 PM PT on Friday, December 1st. The full agenda can be accessed at noshlive.com.
Thurs. 11/30 @ 8 AM - Boot Camp - Promenade Ballroom - Lobby Level
Industry newcomers are invited to learn the basics of running a food business. The agenda features 5 presentations and expert Q&A. Separate registration is not required.
Thurs. 11/30 to Fri. 12/1 - Product Sampling
The Sample Stations, which allows attendees to sample new and innovative food products, will open at the first networking break of each day. Participating brands will be rotated evenly throughout the stations. If you do not see your product, it may be in the rotation to be restocked by our staff. Please do not restock the product yourself. Prepared products will also be passed during breaks.
Thurs. 11/30 to Fri. 12/1 - One-to-One Retail Meetings - Sinder Outdoor Lounge - Lobby Level
If you are scheduled for a 1:1 meeting or have questions about the 1:1s, please head to the Sinder Outdoor Lounge. There is a designated help desk and the meeting schedule and numbered rooms are posted there.
Thurs 11/30 - Sponsored Workshop - Palisades - Lower Level
Sit in on technical workshops with leading industry suppliers and service providers which are taking place on Monday. Times are noted on the main agenda.
Thurs. 11/30 @ 3:30 PM - NOSH Live Happy Hour - Hotel Lobby
Join the official NOSH Live Happy Hour to continue your conversations over adult beverages, light appetizers, and entertainment. The two hour networking experience will be held on-site.
Fri. 12/1 @ 11:00 AM + 1:45 PM - NOSH Live Pitch Slam - California Ballroom
Cheer on 6 emerging food brands during the NOSH Live Pitch Slam finals. Each round will give three founders the chance to pitch on the NOSH Live stage to a panel of expert judges.
NOSH Live Agenda
All times are subject to change.
Print the agenda for Thursday, November 30
Please note: All times US Pacific Time
- 7:00 AM9:00 AM
Breakfast & Registration
Breakfast, coffee and beverages are served from 7:00 AM to 9:00 AM PT and are included with registration. Registration and badge pick up opens for the day at 7:00 AM PT.
- 8:00 AM10:00 AM
Boot Camp Presentations & Networking
Location: Promenade Ballroom - Lobby Level
Boot Camp is a fast dive into the basics of launching a food brand with hand-chosen CPG experts and entrepreneurs. All Boot Camp Presentations are 15 minutes, starting at 8 a.m.; as soon as all speakers are finished, attendees join them at round tables for individual Q and A.
Cybele Pascal: Commercialization and Co-packing
Rob Leichman: Understanding Retail Channels
John Maggiore: Prepping for the Sales Call
Kaitlin Morgan & Joanie Merriman: Finding and Using Data
Bob Burke: Financial Survival for Entrepreneurial Brands - 8:00 AM2:30 PM
One-to-One Meetings with Retailers & SPINS
Location: Outdoor Sinder Lounge - Lobby Level
Prior registration is required and meeting times are sent individually. Please check in at the One-to-One Help Desk before to heading to your meeting room. Retail meetings will be 10 minutes and SPINS consultations will be 30 minutes. The complete schedule is posted at the Help Desk. - 9:15 AM10:00 AM
Networking Break, Boot Camp Round Tables & Sampling
- 10:00 AM10:15 AM
Welcome Remarks
Location: California Ballroom - Lobby Level - 10:15 AM10:45 AM
The State of the Food Industry: Reflecting on 2023 and Looking Ahead to 2024
Location: California Ballroom - Lobby Level
Dan Epley
Matt Parry
- 10:30 AM12:30 PM
Sponsored Workshop: Predicting Palates – Leveraging AI (Almond Intelligence) to Innovate for Tomorrow’s Tastes
Location: Palisades - Lower Level
How can artificial intelligence be harnessed by food professionals to inspire new product introductions and marketing ideas? The Almond Board of California (ABC) and AI-powered platform Tastewise will host a panel discussion followed by a deep dive into trends for almonds, and a demonstration with Chef Henry Hill (Hill’s Research Kitchen) showcasing recipe concepts inspired by AI— or “almond intelligence”— derived from Tastewise. A live Q&A will close the session. - 10:45 AM11:15 AM
- 11:15 AM11:45 AM
What's On the Mind of The Next Generation of Investors
Location: California Ballroom - Lobby Level
When doing due diligence, these Gen Z and Millennial angel investors and VC team members are still looking at balance sheets, but they evaluate a brand’s potential for success with their own special lenses as digital and online natives – so their views on social media presence and D2C strategy are highly relevant. For those brands looking to raise capital now, or in the future, understanding how to pitch these investors will be an absolute must. - 11:45 AM12:15 PM
Inside the TruFru Deal: Product, People and Position
Location: California Ballroom - Lobby Level
The trio will discuss Trü Frü’s business strategy, growth, and the factors of its story that made it appealing to an acquirer such as Mars. Exploring both the early stages of the brand and its expansion, the group will help the audience understand how a deal could be proposed that revealed to Mars and other companies Trü Frü’s potential as an acquisition target, and the process that it took to accomplish the sale.
Brian Neville
- 12:15 PM12:30 PM
NOSH Best of 2023 Awards Announced
Location: California Ballroom - Lobby Level
The winners of the NOSH Best of 2023 Awards will be announced live on the NOSH Live stage. We will also be interviewing one of our winners! - 12:30 PM2:00 PM
Lunch Break, Sampling & Elevator Talk
Lunch is served in the Bayview Ballroom on the rooftop level and is included with registration. Sampling continues in the foyer of the main ballroom and Taste Radio Studio livestream interviews take place in the Peninsula room on the lower level.
- 2:00 PM2:30 PM
Digging into Digital and Getting Ahead At GoPuff
Location: California Ballroom - Lobby Level
How do brands get in the hands of consumers – and investors? Increasingly it's through fast-delivery services like GoPuff. During the event, the retailer’s VP of Merchandising, Max Crowley, will sit down to discuss the burgeoning sector and the role emerging brands can play when they’re stocked at GoPuff. - 2:30 PM3:00 PM
How Insurgent Brands Win
Location: California Ballroom - Lobby Level
Brands identified as insurgent in years past include Ithaca Hummus, Kevin’s, Real Good Foods, Caulipower and Once Upon a Farm. While they might be different from other companies in their categories, they have characteristics in common and have grown as insurgent brands by applying a common growth model. Charlotte Apps will offer brands, investors and other executives a playbook for how insurgents grow and scale based on years of research on these brands. - 3:00 PM5:00 PM
NOSH Live Happy Hour, Presented by ForceBrands
Location: Sinder Outdoor Lounge - Lobby Level
At the end of Day 1, continue the day’s conversations at the NOSH Live Happy Hour. Watch a live folk singer perform while networking and enjoying beverages and passed appetizers.
