Holly Adrien, the Natural and Organic Strategy and Innovation Manager for The Kroger Company, is a strategic and passionate leader with over 20 years of analytic, merchandising and retail experience. She began her journey with The Kroger Co. working with CPGs and Kroger to utilize customer data to inform strategy at dunnhumbyUSA and 84.51° . She transitioned to Kroger Merchandising where she held roles in category management and digital merchandising for Kroger.com and Vitacost.com. Today, Holly’s deep background in customer insights, analytics and merchandising is used to develop The Kroger Co.’s strategic focus to meet customer’s evolving needs in natural, organic and better-for-you across the total store. She has the privilege of collaborating with all Kroger banners, insight providers, as well as established and emerging brands to continuously innovate in all ways to meet customer’s natural, organic and better-for-you needs in-store and online.

Born and raised in Ohio, Wade spent twenty years with Buehler’s Fresh Foods headquartered in Wooster Ohio, in varying positions at both store and the corporate level. Wade left Buehler’s in 2019 as the Sr. Director of Center Store. Wade then joined Rouses Markets headquartered in Schriever Louisiana as a Grocery Category Manager before being promoted to the Director of Non Foods, HBA, GM & Confections. From there, Wade worked with Jimbo’s headquartered in San Diego California as a Grocery Buyer before being promoted to the Director of Grocery. Next (and currently) Wade works at The Fresh Market headquartered in Greensboro, North Carolina as the Vice President of Center Store & Space Planning. Wade’s experience in conventional, specialty, and the natural/organic channels gives him a well-rounded perspective of the retail grocery business. Wade is known for his eagerness to work with emerging brands, his open-minded approach to collaboration, and his ability to build and develop relationships. Wade is also the co-host (along with Alex Bayer) of the “CPG Vibes” weekly LinkedIn podcast which caters to the CPG/emerging brands community.

Kim Coffin, SVP and Chief Forager, joined Sprouts in 2012, bringing over 30 years of experience in the grocery retail space. Prior to her current role, she served as SVP of Non-Perishables at Sprouts for eight years. Before joining Sprouts, she held various leadership roles at Albertson for over 23 years.  Her experience spans product categories and merchandising disciplines including product selection, supplier partnerships, pricing and promotional planning, brand building, and product presentation. She has been married to her Husband Geoff for over 25 years and has one fur baby named Fancy.  Their hobbies include boating, golf, hiking, trips to Kauai, spending time with family and friends and breeding/showing Arabian Horses.

Scott Romano has been in the Grocery industry for over 31 years: 18 years in the conventional grocery retail industry and 13 years in the natural/organic grocery industry. Scott’s experience has been evenly split across store-level operations, multi-unit operations, and category management/merchandising, holding positions such as Store Director, Produce Operations Specialist, Sr. Grocery Category Manager, Director of Dairy Frozen, Beer/Wine, and many more. Scott enjoys working with and mentoring startup companies to launch new and innovative products to enhance our customer's shopping experience at Sprouts Farmers Market. Scott has four children, 2 boys and 2 girls, ranging in age from 7 to 27. His hobbies outside of work include playing guitar and spending time with family.