Raising capital is arduous at best and getting investors on board should feel like a finish line. But it isn’t: after the term sheet has been signed; what’s next? How do you deploy these funds in the most effective way to drive growth?

At NOSH Live Summer 2022 on June 13 and 14 in New York City, we’ll hear from three entrepreneurs about what happened after the capital process: Denise Woodard, founder and CEO of Partake; Chris Kirby founder and CEO of Ithaca Hummus; and Lisa Barnett, co-founder and president of Little Spoon. As part of a larger discussion of forward-looking strategic planning, the trio will detail how they prioritized their new financing: what went into marketing and product development, when they brought on new hires, how they thought about burn rate and a path to profitability, and how they handled the responsibility of the new money as it came in.

It’s a topic that can benefit any brand that is planning to seek financing, be it from a VC, angel investor or other alternative source of capital. Developing a clear plan is not only attractive to investors but also means that once capital is in hand, brands can be quick to execute on their goals.

Growth and financing that growth are key topics over the two days of NOSH Live, with investors, executives and even retailers touching upon what they believe makes a brand successful and where pitfalls might lie. Brands will also be able to get their own questions answered during plenty of networking sessions, which will allow for more in-depth conversations with our panelists.

Register for NOSH Live Summer 2022 >>

We can’t wait to see you there, so sign up. Sponsorships are still available for NOSH Live Summer 2022 as well: connect with our sales team.

About NOSH Live

NOSH Live is a two-day business event for the natural food industry. The cutting-edge conference drives valuable industry connections and promotes the exchange of strategies and ideas. Specific to CPG food companies, the program explores growth strategy, sales, marketing, investment, and more through case-based presentations and panels by an all-star roster of speakers.