Pitch Slam Volume 3: Your Brand Center Stage
Pitch Slam Judges
Founding Partner, VMG Partners
Brand Manager, Food Marketing, ADM
COO & Co-Founder, Foodstirs
Greg has created and grown some of the world's largest and most successful brands during his 20- year career - launching 1,500+ items across 17 food and beverage categories into 12 countries - focusing primarily on the “green space.” A seasoned veteran with deep knowledge of the natural & organic products industry, Fleishman plays an integral role as COO and co-founder of Foodstirs Modern Baking where he oversees corporate strategy, sales, marketing and operations. Prior to joining Foodstirs, Fleishman co-founded Modern Alkeme Japanese Supertonics along with Real Housewife of NYC, Jules Wainstein and industry leader Larry Praeger. He currently serves as Co-founder of Purely Righteous Brands (PRB), a boutique advisory firm dedicated to fostering the growth of green space companies some of whom include Bonafide Provisions, Once Upon a Farm, Hail Merry, REBBL, Chameleon Cold-Brew, and GT’s Kombucha. Under PRB, Fleishman has served as chief marketing & strategy officer for Suja, the #1 cold-pressured fresh juice brand in the US where he led business strategy, marketing, innovation, and retail customer development. Prior to that, he served as chief marketing officer at Sambazon, the maker of fresh amazon superfood-based beverages. As CMO, Fleishman led marketing, strategy, innovation and business development for Coca-Cola's FUZE & Energy portfolio. He also worked for more than 14 years as an executive marketer at Kashi/Bear Naked and Kelloggs. In 2016, Fleishman was named to Forbes List of Top Consumer Catalysts. He currently serves on the Board of Directors for Demeter Biodynamic, Nuun, Modern Alkeme, 4 th & Heart, and Foodstirs.
The Pitch Slam will take place during the NOSH Live Winter 2017 conference on Thursday November 30, time TBD. The chosen Finalists will present their business plans on-stage to the conference audience, livestream viewers, and judging panel, which features key industry veterans, investors, and retail and distribution gatekeepers (to be announced in the coming weeks). Each presentation will be 4 minutes long, followed by direct Q&A with the judges, who will select a winner announced at the end of the conference.
Selection ProcessOver 50 online applications are expected to be submitted; only a handful will then be offered the opportunity to present live on stage in the finals. NOSH staff members will select Finalists based on the strength of their applications. Finalists will not be selected on a first-come, first-served basis. Decisions by the selection committee are final.
Companies must meet the following criteria to be considered:
- Brand revenue of $2 million or less.
- Company funding of $1 million or less.
- Company must be in good legal and financial standing (e.g. not in bankruptcy protection).
- Company must be based in the US or Canada with the US as it's primary target market.
- Brand must be a natural, sustainable or better-for-you product, crafted with consideration of it's ingredients and their impact.
- Brand must be a consumer packaged good currently available for consumer purchase.
- Brand must be aimed at consumer market, not restaurant or foodservice.
- Presenting Finalist(s) must be registered to attend NOSH Live Winter 2017