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IRI AND SPINS BREAK DOWN NATURAL AND ORGANIC INDUSTRY DATA
At NOSH Live Winter 2018, SPINS EVP of retailer services Kathryn Peters and IRI principal Brian Reed took a look at the “conveyor belt” like growth of the natural and organic food sector, which has grown from a $68 billion space in 2010 to more than $133 billion today. Household penetration for organic foods is at 84 percent, while penetration for natural products has reached a whopping 99 percent, the pair said (equivalent to the penetration for toilet paper). As the natural food spaces continue to speed up I Love Lucy style, the challenge ahead lies in the broadening umbrella for natural and clean label products — encompassing everything from plant-based to paleo to vegan to allergy free and beyond.
INDUSTRY ALL-STARS HAVE SPOKEN AT NOSH LIVE
NEXT CONFERENCE: NOSH LIVE SUMMER 2019 IN NEW YORK CITY
The next NOSH Live conference takes place at the Metropolitan West in New York, NY on June 10th and 11th. More than 300 natural food industry founder and executives come together to move their businesses forward and discover what's next for the industry. Plan ahead and secure your seat at the two-day conference for the natural food industry.
